Regional Sales Manager – Egypt, Southern & East Africa– Capital Sales
About Alfa Laval
Alfa Laval is a world leader in heat transfer, fluid handling, and separation technologies. For over 140 years, we have been driving progress by enabling our customers to optimize their processes, reduce energy consumption, and minimize environmental impact. Our solutions are at the heart of industries that sustain modern life—from energy and petrochemicals to food and water.
The Energy Division focuses on helping customers in oil and gas, refining, petrochemicals, power generation, and related process industries achieve greater efficiency, reliability, and sustainability through advanced separation, heat transfer, and fluid handling solutions.
The MESEA region (Middle East, Southern & East Africa) is a strategically important growth market, and we are investing in leadership to build a stronger, more capable capital sales presence across Egypt and the Rest of Africa.
Department & Region
· Division: Energy Division
· Region: MESEA (Middle East, Southern & East Africa)
· Territory: Egypt, Southern & East Africa
Reporting Line
Reports to: Head of Sales – Process Industries, MESEA
Role Purpose
We are seeking a commercially driven and technically credible Regional Sales Manager to lead Capital Sales for Alfa Laval’s Energy Division across Egypt and Rest of Africa. This is a managerial and leadership position responsible for a team of 2–3 sales and/or technical-commercial professionals. The role combines hands-on business development with strong people leadership , driving profitable growth through engineered capital equipment and process solutions.
The successful candidate will be a hunter and farmer who builds trusted relationships with major customers and decision-makers across Egypt’s fertilizer, petrochemical, oil and gas, power, refining, mining & minerals processing and large chemical-processing sectors, as well as state-owned companies, national oil companies (NOCs), international oil companies (IOCs), engineering consultants, and other relevant large scaled process industries (excludes EPC Contractors). In Rest of Africa, the role will develop and execute a targeted market entry and growth strategy aligned with regional priorities.
· Territory Scope: Egypt, Southern & East Africa. Other countries to be confirmed based on business priorities and market potential
· Customer base: Fertilizers, mining & minerals processing, petrochemicals, oil and gas (upstream, midstream, downstream), power generation, refining, large scale chemical processing, state-owned enterprises, NOCs, IOCs, engineering consultants, and technology licensors (excluding EPC Contractors)
· Travel: likely up to 20-30%
Key Responsibilities
· Own the complete capital-sales cycle from market development, lead generation, and technical qualification through value proposition development, tendering, negotiation, order closure, and handover to project execution.
· Manage competitive positioning, pricing strategy, and commercial terms to maximize win rate and margin.
· Drive aggressive, sustainable territory growth – develop new business while deepening existing strategic relationships.
· Build, qualify, and convert a sustainable pipeline of capital-sales opportunities, maintaining disciplined CRM practices with clear next steps for every strategic opportunity.
· Achieve or exceed order intake, revenue, and gross margin targets for the assigned territory.
· Register Alfa Laval as Vendor /Supplier at various customers, as applicable.
· Lead, coach, and develop a team of 2–3 sales and technical-commercial professionals, establishing clear objectives, account priorities, pipeline standards, and performance expectations.
· Build trusted relationships with decision-makers at senior levels across target customer organizations:
o Fertilizers, petrochemicals, mining & minerals processing, oil and gas, power, refining, large chemical-processing plants,…