Career Category
Sales & Marketing Operations
Job Description
Role summary
The AIN Marketing Operations Senior Associate, OBU Franchise will serve as a key operational partner to U.S. Oncology Business Unit brand marketers and franchise stakeholders. This role will coordinate and execute the planning, financial, administrative, and logistical activities required to deliver franchise priorities with speed, quality, and compliance.
The Senior Associate will own congress planning logistics, CARF processing, exhibit and display workflows, customer engagement administration, sales force expense reporting, and franchise budget management. The role will also lead defined portions of the tactical plan and support OBU-level planning and logistics.
Working across U.S. brand teams, AIN colleagues, Finance, Compliance, Marketing Operations, field stakeholders, agencies, and vendors, this individual will provide the operational discipline and connectivity needed to move priorities forward. The role ensures congress execution aligns with brand and franchise priorities and translates those priorities into clear plans executed consistently as ONE OBU. Core deliverables will include an integrated franchise calendar, congress and event readiness trackers, CARF and customer-engagement status tracking, and budget and spend reports.
Key responsibilities
Franchise planning and tactical execution
Partner closely with U.S. brand marketers and franchise stakeholders to translate approved priorities into clear operational plans, timelines, deliverables, and ownership.
Own defined portions of the annual franchise tactical plan, including detailed workplans, milestone tracking, budget oversight, dependency management, and status reporting.
Maintain an integrated franchise calendar across congresses, exhibits, customer engagements, tactical programs, and OBU-level activities.
Coordinate across brands and functions to identify overlapping needs, resource constraints, sequencing considerations, and opportunities to simplify or standardize execution.
Proactively surface risks, resolve operational barriers, and escalate decisions that could affect timelines, budgets, quality, or compliance.
Congress, exhibit, and event operations
Own planning and logistics for assigned franchise congresses, including readiness timelines, planning meetings, attendee coordination, exhibit dependencies, agency and vendor coordination, and post-congress closeout.
Maintain detailed congress project plans that clarify milestones, owners, approvals, budget requirements, and cross-functional dependencies.
Manage exhibit and display processing from intake through approval, deployment, tracking, and reconciliation in partnership with appropriate internal teams and vendors.
Coordinate logistical and administrative support for franchise meetings, customer engagements, planning sessions, and other priority events.
Support OBU-level planning and logistics for cross-brand meetings, leadership forums, planning cycles, all-staff and special initiatives.
Ensure congress, exhibit, and event activities are delivered on time, within budget, and in accordance with applicable policies and compliance requirements.
CARF and engagement administration
Own end-to-end CARF processing for assigned franchise activities, including initiation, documentation review, routing, status tracking, issue resolution, and closeout.
Maintain accurate records and provide visibility into CARF status, upcoming deadlines, outstanding actions, and potential execution risks.
Manage defined administrative elements of customer and stakeholder engagements, including intake, scheduling, required documentation, approval tracking, vendor coordination, and reconciliation.
Partner with Compliance, Legal, Finance, and relevant operations teams to ensure required processes and documentation are completed accurately and on time.
Identify recurring process issues and recommend practical improvements that reduce rework and improve cycle…