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At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.
Here, you will find more than just a job—you will find purpose and pride.
About The Role:
We are seeking a commercially minded and strategic Product Manager to lead the marketing and portfolio management activities for Baxter's Patient Support Systems (PSS), Global Surgical Solutions (GSS), and Front Line Care (FLC) businesses in Singapore.
This role will be responsible for developing and executing portfolio strategies that drive business growth, strengthen market positioning, and support commercial excellence across the three portfolios. Working closely with sales teams, distributor partners, healthcare professionals, key opinion leaders, and regional stakeholders, you will leverage customer insights and market intelligence to develop impactful marketing programs, drive customer engagement, and support successful product adoption.
The successful candidate will play a key role in shaping portfolio strategy, executing product launches, supporting business planning, and ensuring Baxter remains a trusted partner to healthcare providers across Singapore.
Portfolio Overview:
Patient Support Systems (PSS)
The PSS portfolio focuses on improving patient safety, mobility, and clinical outcomes through solutions that support patients and caregivers across the continuum of care.
Key product categories include:
Hospital Beds
ICU Beds
Therapeutic Surfaces and Mattresses
Patient Handling and Mobility Solutions
Stretchers and Transport Solutions
Global Surgical Solutions (GSS)
The GSS portfolio supports healthcare providers in creating safe, efficient, and connected surgical environments.
Key product categories include:
Surgical Tables
Operating Room Lights
Surgical Pendants
Integrated Operating Room Solutions
Video Management Systems
Front Line Care (FLC)
The FLC portfolio provides diagnostic and assessment solutions that enable frontline clinicians to make informed care decisions.
Key product categories include:
Welch Allyn Diagnostic Solutions
Vital Signs Monitoring
Physical Assessment Devices
Diagnostic Cardiology Solutions
Key Responsibilities:
Portfolio Strategy & Business Planning
Develop and execute strategic marketing plans for the PSS, GSS, and FLC portfolios to achieve revenue, profitability, and market share objectives.
Support annual business planning, forecasting, and portfolio prioritization activities.
Identify growth opportunities through market analysis, customer insights, and competitive intelligence.
Recommend actions to strengthen portfolio performance and market positioning.
Market Intelligence & Customer Insights
Conduct market research, customer analysis, and competitive assessments to identify emerging trends and business opportunities.
Develop a deep understanding of customer needs, purchasing drivers, and market dynamics.
Monitor competitor activities and recommend strategic responses.
Translate market insights into actionable business and marketing plans.
Commercial Excellence
Develop impactful marketing materials, value propositions, sales tools, customer presentations, and business cases.
Support sales and distributor teams with portfolio knowledge, competitive positioning, and customer-focused solutions.
Contribute to forecasting, demand planning, and business performance reviews.
Monitor portfolio KPIs and recommend…