Who We Are
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.
To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.
What You'll Do
As a Marketing Coordinator within BCG’s Corporate Finance & Strategy Practice Area (CFS PA), you will support the delivery of our cross-channel marketing activity. You will work closely with the CFS PA marketing team, PA leadership and the global and local marketing teams to coordinate events, communications, content, social media and marketing performance reporting.
You will support event delivery, from drafting communications and compiling invitee lists to liaising with adjacent BCG groups. You will write internal and external communications and social media copy, coordinate the production of thought-leadership publications, and help distribute content across channels including external mailings, the web and social media. You will also maintain performance reporting, highlight trends in campaign results, and research marketing, content and industry trends, including competitor activity, sharing insights that help the team refine its approach.
The Corporate Finance and Strategy Practice Area partners with CEOs and senior executives to maximize value creation and translate insights into ambitious transformation agendas. Find out more about what we offer at www.bcg.com/capabilities/corporate-finance-strategy/overview
You’re good at
Developing and executing a suite of marketing & communication materials and activities that support our client teams in building and strengthening client relationships, across all regions
Coordinating the production of publications helping authors develop ideas and work with editors and writers, as well as the global marketing team to publish articles, including the cross-channel promotion of all publications
Coordinating and executing conferences (virtual and in-person) for senior clients (CFOs, M&A leaders), in collaboration with event teams
Writing internal communications, to reach internal stakeholders and affiliates
Creating social media posts and assets, coordinating with the global social media teams and other team members
Making independent decisions within existing guidelines around marketing and communications activities
Applying advanced knowledge and technical skills to support marketing activities and platforms
Owning recurring analysis/ metrics dashboards and preparing reporting updates for the team
Researching trends in B2B marketing, thought leadership and the corporate finance and M&A landscape, and summarizing key takeaways for the team
What You'll Bring
2-4+ years relevant experience in marketing, computer sciences, economics, business, languages or related field
Degree-level education
Ability to handle defined work area, processes and smaller projects with minimal guidance
Ability to make independent decisions within existing guidelines
Excellent execution/ organizational/ communication skills
Strong written and verbal communication skills – native English (preferred)
Proven analytical capabilities and out-the-box thinking
Highly professional, service oriented, creative, pro-active and flexible attitude
Navigating ambiguity and being resourceful
Ability to perform under…