About Us
At Cast & Crew, we’ve empowered creativity and supported the global entertainment industry for decades. Together with our family of brands - Backstage, CAPS, Checks & Balances, Final Draft, Media Services, Sargent-Disc, and The TEAM Companies – we operate as a combined entertainment technology and services provider offering industry standard screenwriting accounting software, digital payroll products, data & reporting, and a host of creative tools. The industry continues to move faster than ever, and the need for our expertise, our technology, and our people has never been greater. We are a production’s best ally every step of the way. #OneCastOneCrew
Position Overview
The VP, Sales develops and executes a robust sales strategy to cultivate new business and drive revenue and growth across existing and new market segments.
This position is responsible for identifying, securing, and cultivating partnerships, new business and will work cross-functionally to develop and execute strategic sales plans that drive engagement, awareness, and client satisfaction. Additionally, the VP of Sales provides oversight to the day-to-day operations of the sales team align on strategic objectives and ensure individual, team, and company goals are met.
This role requires demonstrated experience driving high pipelines growth within the entertainment industry.
Core Responsibilities
Define and execute the sales strategy, and manage the sales cycle, from prospecting to closure.
Oversee sales operations and manage the end-to-end sales process including lead generation, proposal development, negotiation, closing, and post-sales support.
Develop and maintain key client relationships and implement strategies for expanding the company's customer base.
Implement comprehensive sales strategies to meet or exceed company revenue targets, maximize ROI and achieve individual and team revenue goals.
Serve as a subject matter expert within the assigned market to provide consultative support, recommendations, and foster a long-term partnership.
Oversee campaign execution process to ensure client success and drive future growth opportunities.
Lead, inspire, and motivate the sales organization to achieve monthly, quarterly, and annual revenue growth targets by establishing sales quotas and holding the team accountable to efficiently hitting and exceeding targets.
Lead, motivate, and scale the sales team through coaching, mentoring and experience.
Develop and build the sales team to achieve their individual and collective targets
Engage with various internal teams to align strategies, and identify, evolve, and create sales opportunities.
Understand the competitive landscape and market trends to influence our positioning and identify growth opportunities
Participate in industry events and conferences.
Required Qualifications
12–15 years of progressive sales and business development experience, with deep expertise in entertainment payroll and the live entertainment ecosystem.
At least 7 years of experience leading, developing, and scaling high-performing sales teams, including setting strategy, managing performance, and building leadership talent.
Demonstrated success as a senior sales leader selling complex, consultative services solutions to live entertainment spaces.
Proven track record of exceeding revenue targets, building a sustainable pipeline, expanding strategic accounts, and driving long-term customer growth.
Strong understanding of the live entertainment marketplace, including its key players, business models, buying centers, competitive dynamics, and emerging trends.
Executive-level presence with outstanding negotiation, presentation, storytelling, and communication skills; able to influence C-suite stakeholders and align cross-functional teams.
Strategic and commercially minded, with the ability to translate market intelligence into clear go-to-market priorities, differentiated value propositions, and measurable sales outcomes.
Exceptional…