The Head of Creative Studio, Japan plays a critical leadership role guiding the creative and content production teams in Japan, while supporting the Heads of Artistic Direction in Paris and partnering closely with the divisions (FBP and WFJ).
This position serves as the local creative and operations lead — setting Japan's visual communication and creative strategy, ensuring project management efficiency, and implementing a structured global creative operations model that elevates the department's capabilities. This leader drives operational excellence, fosters a culture of creativity, and oversees the production of creative and content.
This senior role requires an accomplished creative leader who combines strategic vision, content and digital/UX expertise, results-driven operational leadership, and exceptional collaboration skills to ensure the success of Artistic Direction at both a local and global level. Strong relationship-building across métiers, divisions, and global markets is a key success factor, ensuring seamless cross-functional collaboration and alignment.
BUSINESS CONTEXT
Japan is a Key Market and a strategic position for CHANEL — a demanding market with complex regulatory and legal infrastructure (Fragrance & Beauty), intricate trade partnerships, and aggressive competition. For Fragrance & Beauty, combining local and travel retail business, there are 140 retail points of sale nationally, with continued growth through the Department Store network and an expanding omni-channel strategy (owned e-commerce and e-retailers).
The Japan Creative Studio is a key function within the Japan team. It carries the brand's creative and digital standards holistically, putting customer experience at the center of everything produced, and plays a critical role in developing sales, image, and a seamless luxury experience online and offline.
RESPONSIBILITIES
1. Creative & Digital Strategy
Define and establish visual communication and creative strategy at a high luxury standard, aligned with brand values and business strategy.
Develop, maintain, and optimize online/offline campaigns by understanding current and upcoming trends in technology, UX/UI, and omni-channel design.
Develop a local point of view with a prospective approach, feeding the Global AD team with local specificities and best practices.
Promote and develop new levels of interactive and phygital experience for Japan customers, in partnership with the Architecture & Visual Merchandising team.
2. Process Management & Project Execution
Optimize operational efficiency of the creative workflow using best practices and innovative tools.
Manage and grow the project management team in developing creative timelines, production schedules, and resource planning.
Take responsibility to improve efficiency of communication, creative reviews, and project management within the department.
Guide project managers in facilitating creative project meetings, leading status updates, and troubleshooting production challenges.
Ensure high standards of execution from initial creative concepting through final delivery.
3. C ontent Creation & Production
Oversee development of 2D, 3D, digital, social media, video, podcast, and POS content for the brand, including copywriting across platforms.
Work with internal stakeholders (Marketing, Retail, Digital/E-business, Division Event team, VM/Archi) to bring campaigns to life and contribute forward-thinking ideas during brainstorms and creative kick-offs.
Lead the production process from concept to execution, ensuring seamless collaboration between teams.
Curate and oversee Special Projects focused on Art & Culture content creation, reinforcing the brand's leadership in cultural storytelling.
Lead the creative concept for Special Events (launches, VIP experiences, press and media events, seasonal activations):
Own concept creation and storytelling that works consistently across all touchpoints (digital, print, in-store, media).
Adapt and elevate global…