If you’re reading this on your way from 5am spin class to festival fast-pass, you’re CELSIUS®— an everyday hustler with the essential energy to aim high and go the extra mile wherever your goals take you.
Joyful by design, sunny by nature, and unapologetically bold. If your bestie has you saved in their phone as “Icon,” you’re ALANI NU® — confident, colorful, and bringing main-character energy to every moment.
SoCal in your soul, attitude in your stride. If gravity doesn’t stop you and “impossible” sounds more like “dare you,” you’re ROCKSTAR®— a born rebel, raising the bar with mind-body energy and zero compromise.
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Together, we’re Celsius Holdings, Inc.— a global CPG company united by three powerhouse brands and one incredibly talented team.
At Celsius, we pride ourselves on empowering our people. Every employee has a stake in our success. We create a collaborative culture built on inclusivity, innovation, and a belief that great ideas can come from anywhere.
And we’re on our way to building something bigger: a category where energy isn’t just consumed, it’s lived—where performance meets personality, brand becomes community, and every can crack sparks a statement.
This is the future of modern energy. This is Celsius.
Ready to take your career to the next level? Join our team and redefine what it means to be energized.
Field Marketing Manager - Rockstar Energy
Field-Based: Remote; role requires presence in assigned market.
Driving position: A valid U.S. Driver’s License required; applicants must pass an MVR (Motor Vehicle Record) screening.
People Management Responsibilities: Yes
Role Type: Full-Time
Salary Range:
Kansas City, MO - $60,000 - $75,000
Los Angeles, CA - $72,000 – $85,000
Portland, OR - $65,000 - $80,000
Position Overview
As the Manager, Field Marketing for Rockstar Energy, you’ll be the face of the brand on the ground, driving awareness and engagement for Rockstar Energy. This is your opportunity to bring national marketing strategies to life through dynamic local experiences that connect directly with consumers. You’ll bring a strong sense of ownership, community savvy, and the ability to lead teams and events that make an impact.
Requirements
Experience: 5+ years in grassroots and brand marketing, preferably in CPG, food, or beverage; 3+ years of team management or field leadership experience
Education: Bachelor's degree preferred
Additional Requirements
Strong background in community engagement, event marketing, and project management
Familiarity with local events and cultural moments that drive community engagement
Proven ability to lead teams, manage priorities, and work cross-functionally under tight deadlines
Self-starter with strong organizational and problem-solving skills
Effective communicator with strong interpersonal abilities
Comfortable working both independently and collaboratively in fast-paced environments
Willingness to adapt to changing business needs
Valid U.S. driver’s license
Key Responsibilities
Execute 360° marketing plans aligned with national and regional goals
Build and nurture relationships with local event organizers and community partners
Identify and manage local sponsorships and brand partnerships
Lead consumer sampling programs and evaluate performance for continuous improvement
Recruit, train, and manage a team of part-time Brand Ambassadors
Partner with Sales and distributor teams to drive retail visibility and in-store conversion
Create and manage annual marketing plans, budgets, product forecasting, and campaign reporting
Oversee market operations including warehouse, inventory, and vehicle logistics
Support invoices and manage expenses in coordination with Regional Field Marketing Managers.
Support additional marketing and sales initiatives as needed
Physical & Travel Requirements
Physically able to lift up to 25 lbs. and stand for extended periods
Willingness to travel within the designated region as needed
Benefits
Comprehensive Medical, Dental & Vision benefits
Long-…