Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.
Job Summary
This role is responsible for managing and growing a portfolio of local clients, with accountability for driving revenue growth and expanding client relationships through strategic, outcome-driven advertising solutions. Applies market insights, campaign data, and consultative sales techniques to design and deliver integrated, multi-platform media strategies aligned to client objectives and measurable business outcomes across linear, streaming, and digital channels. Serves as a consultative partner, influencing client decisions through data-informed recommendations and cross-platform solutions that support both short-term performance and ongoing account growth.
Job Description
Responsibilities:
Customarily prospecting, developing, and maintaining local client relationships away from home or office within assigned territory to achieve revenue targets
Analyzing client needs and designing data-informed, multi-platform advertising strategies
Presenting and executing customized media plans aligned to business objectives
Collaborating cross-functionally to ensure successful campaign execution and delivery
Maintaining accurate forecasting, reporting, and pipeline tracking
Using attribution insights to optimize campaigns and support consultative selling
Prioritizing territory and accounts based on local market dynamics
Applying cross-platform media planning across TV, streaming, and digital channels
Tracking campaign performance and interpreting reporting insights
Developing proposals and delivering effective client presentations
Applying a strong consultative selling approach
Handling objections and resolving client challenges effectively
Managing relationships and building client trust
Communicating effectively across clients and internal teams
Attend trainings and embrace new products
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance.
Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
Other duties and responsibilities as assigned.
Additional Job Description
AI tools experience, Excel, Outlook, PowerPoint, and Salesforce user skills are necessary.
Must be able to navigate back-office systems and manage order entry as well as invoice verifications including co-op if necessary.
Must meet deadlines for forecasting monthly and quarterly business as well as weekly reports.
Attend weekly 1-on-1 meetings with the sales manager as well as team meetings.
Should be comfortable working in a virtual work environment.
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team - make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and…