Reporting to the Senior Counsel – Marketing & IP, the Senior Specialist, Marketing & Intellectual Property (IP) will provide legal support for marketing and IP-related matters on an enterprise-wide basis. You will handle legal reviews for a wide variety of marketing and sales communications, and work closely with brand and marketing personnel and leverage technology to optimize processes and procedures. You will also provide support on discrete IP-related activities.
A Taste of Your Responsibilities
Under attorney supervision, support key activities on an enterprise-wide basis in connection with legal department’s support for marketing and IP-related matters, including: Management of day-to-day legal reviews of marketing and sales materials consistent with company policies (e.g., review of advertising in all mediums, point-of-sale materials, customer/trade materials, press releases)
Review and provide guidance on a variety of social media campaigns and related communications
Primary support on consumer promotions (sweepstakes, contests, premium offers, cause marketing, etc.), including development/review of promotional rules and assistance on state-specific compliance requirements (e.g., state commercial co-venture filings, dairy promotion registrations/clearances)
Development of claims substantiation letters (e.g., for network clearance)
Compliance support for marketing-related company commitments (e.g., children’s advertising pledge)
Label reviews
Assist on IP (primarily trademark) matters as needed and directed by manager, such as: The preparation and filing of trademark applications, both domestic and foreign, in some cases in coordination with external counsel
Gathering evidence from internal stakeholders for the prosecution and maintenance of our global trademark portfolio
Coordinate notarization and legalization of documents
Help maintain database of existing trademark licenses
Perform online preliminary trademark clearance searches
Monitor and evaluate trademark watch and brand monitoring services
Develop guidelines and “self-help” tools (e.g., FAQs) related to support activities
Leverage technology to further optimize processes and procedures
Assist in developing and conducting Legal training related to support activities
Participate in special projects, including establishing strategies, guidelines, processes, and procedures, to enable the IP and Marketing team to provide best-in-class service to the enterprise.
Commit to promoting the development of one’s own legal and business skills, industry
Ingredients Required for Your Success
Bachelors Degree required.
Paralegal with a minimum of five (5) years of experience in a law firm and/or corporate department handling a variety of marketing and IP-related matters.
Experience supporting marketing related activities, including review of marketing and social media campaign assets, in a CPG related business ideal, if not essential.
Working knowledge of trademark filings and procedures is a plus but not required.
Awareness and use of AI/GenAI tools in a marketing and advertising or legal context, including staying current with emerging AI practices and technologies
Strong organizational skills coupled with the ability to compile information from multiple sources.
Able to handle company confidential information and data requiring the highest degree of attention to preserve confidentiality.
Self-starter with a sense of urgency; ability to multi-task and handle unanticipated situations effectively and work well under pressure with tight deadlines.
Number of Days in Office: 3
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Compensation
Pay Range:$82,000-$120,000
The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt…