LONDON, UK (Hybrid Working - 3 days in the office per week)
A benchmarked salary between £43,130 to £49,630 . Your salary level is determined by skills and experience within our progression framework.
COMPANY OVERVIEW
Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW.
At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. We operate as a unique scaled network of Intelligent, Creative Specialists, enabling us to deliver superior brand outcomes and unlock potential for our people, our clients and our communities.
Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support.
We are energised by future thinking, driving innovation to achieve better outcomes. We are instinctively generous, actively including and empowering our people. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities.
ROLE OVERVIEW
As a Paid Media Senior Account Manager, you’ll lead a pod of clients and team members, taking ownership of account performance, client relationships and growth. This role has a particular focus on Paid Social (LinkedIn and Meta), where you’ll use your channel expertise to shape effective strategies and drive meaningful results for clients.
Balancing strategy with hands-on delivery, you’ll turn data into actionable insights, identify opportunities to drive performance and champion innovative, commercially focused media solutions. You’ll also play a key role in helping to develop the team, coaching and mentoring junior colleagues, and driving technical excellence across your accounts. It’s an opportunity to make a real impact on client success, team development and the wider business.
RESPONSIBILITIES
Team Leadership & Quality Control (Delivery & QA)
You’ll be accountable for the accuracy, efficiency, and output of the team beneath you.
Workload & Delegation: Balancing your own billable work with pod oversight. Effectively delegate tasks to manage pod capacity, ensuring your team is focused on high-impact tasks rather than low-value administration.
Accountability & QA: Taking ultimate accountability for the accuracy and quality of all output from your direct reports. Implementing system-level QA improvements that reduce error rates across your pod.
Performance Management: Proactively coach and mentor account executives and account managers, providing guidance on client work and giving constructive feedback to build a high-performance culture.
Delivery Oversight: Oversee delivery against multiple, complex project briefs, ensuring that the team's output consistently meets deadlines and adds value above expectations.
Technical Authority
You’ll define the "gold standard" for execution and data hygiene within your pod.
Bidding & Automation: Defining the standard for bidding logic and automation. Driving the implementation of Croud’s proprietary tools and 3rd party automation to actively improve account margins.
Measurement Advancement: Working with your Account Director and Strategy Director to help define the testing and measurement roadmap. Using methodologies like Conversion Lift Studies to validate the true business impact of media spend.
Technical Troubleshooting: Leading the resolution of technical crises across your pod’s accounts, liaising with senior platform support reps when necessary.
Strategic Planning & Cross-Channel Integration
You’ll ensure that all accounts in your pod have an ambitious, unified strategy.
Integrated Strategy: Working with Account Directors to advise clients on multi-channel budget shifts. Ensure all…