Growth team · Full-time or part-time, permanent · Remote or hybrid
We help some of the best businesses in Asia Pacific make money. Your job is to make sure the whole industry knows it. Join DotCollective as our first dedicated communications hire and make us the agency people quote, invite, listen to and call first.
Why this role
A story worth telling. 130+ brands, $8B+ in client GMV, household-name clients and an agency model built around AI. The material is here; it just needs someone to get it out there.
Build it your way. You'll be our first dedicated comms hire, with the freedom to set the plan, choose the channels and launch new things.
Direct access. You'll work closely with our founders, leadership team and clients, not three layers removed from the people you're putting on the frontline.
Fame, not campaigns. This role is about earned attention: press, commentary, stages, conversations and community. Not campaign budgets.
About DotCollective
We build, grow and fix commerce operations for brands that take commerce seriously, B2B and D2C alike. We're a Shopify Platinum Partner and the #1 Shopify POS agency in ANZ, managing $8B+ in client GMV across 130+ brands in four countries, including Kathmandu, Rip Curl, Brandbank, DISSH, Space Furniture, Brand Collective and Essity.
We work differently from most agencies. Instead of selling hours and open-ended retainers, we offer sixteen programs across Build, Grow and Fix, each with a defined scope, measurable outcomes and a clear end date. No lock-in, ever.
Human Craft. Machine Pace. We didn't bolt AI onto an agency; we rebuilt the agency around it. Strategic and design thinking from people, delivery powered by AI. It's how we deliver enterprise-quality work to a startup, a $3M brand and a $500M enterprise in the same week.
The role
You'll own DotCollective's reputation in the market. That means turning our client wins, opinions and expertise into press coverage, commentary, LinkedIn conversation, events, speaking slots and a vodcast people actually want to watch.
You'll tell our story to everyone who shapes our growth: brands looking for a partner to work with, talented people who might want to work here, and the platforms, partners and wider industry players who could open new doors for us. Each audience needs a different angle on the same story, and you'll know which one to lead with.
This is a communications and publicity role first. You'll work with our growth team, who look after ad-hoc co-marketing campaigns, but your focus is earned attention: being in the right publications, on the right stages and in the right conversations, consistently.
What you'll do
Press and media
Build and own relationships with journalists and editors across retail, ecommerce, marketing and business media (think Inside Retail, Power Retail, Retail World, Mumbrella, B&T, SmartCompany, AFR and their international equivalents)
Write and place news releases on client launches, partnerships, results, hires and company milestones
Monitor the news cycle and get our people quoted fast on relevant stories, from retail results to platform changes and AI in commerce
Pitch and place opinion pieces and bylined articles under our leaders' names
Thought leadership and speaking
Develop a clear point of view for DotCollective and a small group of spokespeople, and help them sharpen their voice
Secure speaking slots, panels and podcast guest spots at industry events and conferences, including Shopify and partner events
Prepare speakers with briefs, talking points and media training
Identify and enter awards that build credibility for us and our clients
Events
Partner with our Growth Manager, Partnerships & Events to plan and promote events we host, or run with partners such as Shopify, that hero our work through our clients
Put clients on stage and in the spotlight, and turn every event into coverage, content and podcast episodes
Spot industry events and partner programs where our clients' stories belong, and get…