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Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place.
Are you looking for that next challenge …?
Senior Marketer for Dow Consumer Solutions could be the right choice for you.
We are looking for a Senior Marketer with good strategic marketing skillsets and strong industrial knowledge and insights into automotive market. In this role you will have the responsibility for both strategic and tactical marketing, with a strong focus on value growth and innovation in in our Strategic Markets - Mobility and transportation market in Great China region . The collaboration and coordination across functions, cross regions including sales, TS&D, R&D, communication, and product management as well as with your peers, key customers, distributors, and relevant teams will be critical for success.
Core Responsibilities
Responsible for development and implementation of Great China Segment Marketing Plans ( 3-5 years) and 4P market plan, by translating the higher level’s global segment strategy, and define breakthrough in innovation, sustainability narrative and digital commerce approach.
Drive market plan implementation and achieve growth target by leading regional cross functional Market Management Team for respective segment, drive growth and efficiency through collaboration and prioritization.
Lead Great China regional Innovation Portfolio Management, assess, prioritize, and adapt potential. Steer regional innovation portfolio growth in the responsible segment as marketing owner, drive & follow through on product launch execution with global team.
Leverage marketing excellence to provide market insight and identify new opportunities for growth short-term and long term. Including the competitive analysis, share gain initiatives, market segmentation, market assessment; Also build relationships to key value chain members through Segment Market/Customer Mapping, to drive project tracking portfolio and annual account negotiation.
Provide input and prioritize regional marcom initiatives, as well as budget allocation, align with Global marketing directors.
Work with PM in the assets plan to support future growth. And support assets investment for long run growth, by providing growth plan to fully utilize new assets in places and drive related NPI projects RTO.
Define regional pricing strategy in relevant market segments to drive the business growth while maximum the margin return.
Required Qualifications
Solid marketing and commercial experience in automotive industry for at least 5 years in Great China region.
Virtual leader with strong influencing power and strong team player and builder across functions and geographies.
Strategic thinker, problem solver, result and action oriented, self-motivated.
Financial Acumen and innovation Savvy.
Fluency in verbal / written English. Given the need to build relationships with key value chain members across China and Taiwan, proficiency in spoken Mandarin is required.
Education
Minimum bachelor’s degree in chemical, materials, Engineering or Marketing related majors.
MBA will be an added advantage.
Travel Requirement
Willingness to travel up to 25%.
Benefits – What Dow offers you
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Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career. You bring your background, talent, and perspective to work every day. Dow…