POSITION SUMMARY
Promote awareness of brand image internally and externally. Develop marketing materials and assemble information packages (e.g., brochures, promotional materials, maps) for promotional events, property tours, and conferences. Prepare or edit letters, invitations, monthly and quarterly press reports, and news releases, using word processing, spreadsheet, database, or presentation software. Make updates to property website and monitor website for accuracy on a weekly basis. Handle magazine photo shoots on property. When public relations director is not available, response to all daily general media inquiries or refer to an appropriate spokesperson. Help to monitor media coverage and other external factors to identify potential or actual problem areas and opportunities. Support media relations outreach efforts and other activities to bolster the property's reputation and image in the community. Coordinate on-property visits from media, including reservations, amenities, special requests, and dining. File and update press database, digital library, and press clippings.
Follow all company policies and procedures; ensure uniform and personal appearance are clean and professional; maintain confidentiality of proprietary information; protect the privacy and security of guests and coworkers. Welcome and acknowledge all guests according to company standards; anticipate and address guests’ service needs; thank guests with genuine appreciation. Speak with others using clear and professional language; prepare and review written documents accurately and completely; answer telephones using appropriate etiquette. Develop and maintain positive working relationships with others; support team to reach common goals; listen and respond appropriately to the concerns of other employees. Read and visually verify information in a variety of formats. Move, lift, carry, push, pull, and place objects weighing less than or equal to 10 pounds without assistance. Perform other reasonable job duties as requested by Supervisors.
CRITICAL TASKS
Sales
Promote awareness of brand image internally and externally.
Develop marketing materials for promotional events, property tours, and conferences.
Gather materials and assemble information packages (e.g., brochures, promotional materials, maps, price lists, or menus).
Assist in coordinating custom property familiarization trips for clients.
Create office schedules and process payroll using TimeSaver.
Pay department bills using People Soft.
Order collateral and office supplies.
Public Relations
Refer requests for information from the media to an appropriate spokesperson or information source.
Prepare or edit letters, invitations, monthly and quarterly press reports, and news releases, using word processing, spreadsheet, database, or presentation software.
Handle magazine photo shoots on property.
Support activities and initiatives to bolster the property's reputation and image in the media and in the community.
Make updates to property website by making changes directly to the website or by coordinating with appropriate others in order to make updates.
Support media relations outreach efforts, including pitching ideas and events, interview facilitation, and media tours.
When public relations director is not available, respond to all daily general media inquiries via email, phone, and/or written correspondence
Coordinate on-property visits from media, including reservations, amenities, special requests, and dining.
Update digital library and press clippings as needed.
Attend daily line-ups promptly.
Monitor media coverage and other external factors to identify potential or actual problem areas and opportunities.
File information and update press database, including list of all media contacts and media distribution lists (e.g., contact information, magazine circulation and demographics).
Assist with on-site media relations for local events, including, but not limited to, grand openings/anniversaries,…