About Schroders
Schroders is a global investment manager which provides active asset management, wealth management and investment solutions. We aim to provide excellent investment performance to clients through active management. We serve a diverse client base that includes pension schemes, insurance companies, sovereign wealth funds, endowments, foundations, high net worth individuals, family offices, as well as end clients through partnerships with distributors, financial advisers, and online platforms.
Established in 1804, we have around 5,500 people across 36 global locations. Schroders' success can be attributed to its diversified business model, spanning different asset classes, client types and geographies.
The base
The position is based in Singapore, at our CapitaGreen office.
The team
Our Central Marketing Teams (Centres of Excellence) roll up under two key functions – Strategic Brand and Proposition & Campaign Marketing, each reporting into the Head of Marketing. As a Proposition Marketing Executive, you will be part of the Proposition Marketing team, one of three functions within the Proposition & Campaign Marketing Team, alongside Content & Insights and Planning. As part of the broader global marketing structure, you will be working in a dynamic, stimulating and collaborative environment. The Proposition Marketing Team is responsible for campaign origination, development, content production, and campaign performance and optimisation.
The Proposition Marketing Team works collaboratively alongside Strategic Brand, Sales Effectiveness, regional channel marketing hubs, Schroders Capital Marketing and the strategic planning function.
The role
The Proposition Marketing Executive supports the development and delivery of marketing campaigns, sales enablement materials and proposition-led marketing initiatives aligned to business priorities.
Working within the agreed marketing operating model, the role contributes to the execution of global and multi-regional campaigns, helping to ensure consistent, high-quality and regionally relevant implementation. Additionally, the role will be responsible for the ongoing maintenance of campaign assets when live. The Proposition Marketing Executive plays an important role in translating complex investment and business priorities into clear, engaging marketing content and collateral that supports client engagement and business growth.
The role offers the opportunity to develop proposition marketing expertise within a global asset management business, working closely with colleagues across Marketing, Client Group, Product Strategy and Investment teams to deliver structured, data-informed marketing campaigns.
Key responsibilities:
Support the development and delivery of global and multi-regional marketing campaigns and sales initiatives aligned to agreed business priorities and brand objectives
Assist in applying agreed proposition messaging and campaign narratives across campaign assets, ensuring content is clear, compelling and client-focused
Support the end-to-end execution of assigned campaigns, including briefing and stakeholder coordination, through to ownership of content development, campaign and product asset creation, campaign activation and post-campaign evaluation. This will also include coordinating with agency partners to produce paid media assets across key activation channels.
Work closely with Client Group, Product Strategy and Investment teams to gather insights and develop marketing materials that effectively communicate investment capabilities and client solutions
Collaborate with the Campaign Performance Team to support campaign measurement, reporting and optimisation activities, helping to embed a data-led approach to marketing delivery
Work closely with regional marketing teams to ensure campaigns are delivered consistently, while reflecting local market requirements.
Own and contribute to the creation of campaign toolkits, sales enablement materials and messaging…