EverCommerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 745,000 global service-based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its EverPro, EverHealth, and EverWell brands specializing in Home, Health, and Wellness service industries, EverCommerce provides end-to-end business management software, embedded payment acceptance, marketing technology, and customer experience applications. Learn more at EverCommerce.com.
We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://www.evercommerce.com/about-us/careers/
EverHealth, a business within EverCommerce, provides modern end-to-end solutions for healthcare providers. Our open, connected ecosystem of solutions and services helps providers engage patients, increase revenue, improve business efficiency, and remain market competitive. We serve 72,000 healthcare practices and counting. EverHealth consists of five SaaS products; DrChrono, iSalus, CollaborateMD, Updox, and MDTec, combined these products offer end to end solutions for the health care industry.
Role:
Marketing Operations at EverHealth is split into two distinct functions within the Revenue Operations organization. The Systems & Analytics Specialist owns the technical half: the marketing automation platforms, the data architecture, the lead scoring and routing models, and the reporting infrastructure that the entire marketing and GTM engine runs on.
EverHealth operates across four product lines — DrChrono (HubSpot + SFDC), CMD (Marketo + SFDC), Updox (HubSpot + SFDC), and iSalus (SharpSpring + SFDC) — each with its own MAP instance and integration requirements. This role consolidates what has historically been product-siloed technical
work into a single, product-agnostic systems owner who sets standards, enforces governance, and builds the automation infrastructure that Campaign Operations executes against. This role reports directly to the Head of GTM systems and process optimization and operates as a cross-functional technical partner to Marketing leadership, RevOps Analytics, and GTM Systems. This role will build a modern unified marketing infrastructure that treats all four products as one commercial engine.
Responsibilities :
MAP Administration and Technical Governance:
• Own the technical administration and governance of all marketing automation platforms across
the EverHealth product portfolio. Set the standards that Campaign Operations executes against.
• HubSpot administration — DrChrono and Updox instances: system configuration, user access, data field governance, integration health
• Marketo administration — CMD instance: workspace configuration, program architecture, API integrations, database hygiene
• SharpSpring administration — iSalus instance: platform configuration, pipeline sync, lead management rules
• Salesforce marketing integration — own the MAP-to-SFDC sync for all four products: field mapping, object sync rules, error monitoring, and data flow governance
• Cross-product naming conventions and taxonomy — define and enforce the standards for campaigns, assets, lists, and programs across all MAP instances
• Database hygiene — own the processes for deduplication, suppression, bounce management, and HIPAA-compliant data handling across all platforms
• Vendor management — primary technical relationship with HubSpot, Marketo, SharpSpring, and integration tool vendors (Zapier, Workato, or equivalent)
Lead Intelligence – Scoring, Routing and Lifecycle:
• Build and maintain the lead intelligence layer that makes marketing output actionable for Sales. Lead scoring, routing, and lifecycle automation are the…