- Pay
- £500–700/day
- Where
- London, South East, United Kingdom
- Level
- Mid
ocation: Hybrid. Mostly remote, with roughly one day a month at the North London office
Commitment: 1 day per week initially, with scope to increase
Rate: £550 to £800 per day, depending on experience
Contract: Ongoing fractional engagement through Exec Capital
Role
Exec Capital is working with an established, profitable, FCA-regulated fintech investment platform that serves UK retail investors. The business has grown steadily through word of mouth and reputation. With its technology platform now ready to scale, it wants to move from passive to active growth.
Marketing activity currently runs across several separate suppliers and channels: website, app, blog, SEO and social media. The client needs an experienced Fractional Chief Marketing Officer to bring this together into one coherent strategy with a consistent investor-facing message, and to build an in-house marketing function that can deliver it.
This is a hands-on strategic role. You will report to the senior leadership team, shape the marketing direction for the next two years, and help recruit and then manage a full-time marketing hire who will carry out the plan day to day. Your initial focus will be the website and conversion. Once the foundations are in place, you will widen this into a full multi-channel acquisition strategy.