Who we are
We create trusted, expert content that helps millions of people discover more about the things they love, need and care about. From technology, gaming and entertainment to fashion, lifestyle, sport, finance and beyond, our specialist brands connect people with their passions every day.
Across websites, magazines, newsletters, social channels and events, we bring expert content to audiences around the world. We combine our deep specialist knowledge with innovative technology and data to create engaging experiences, build valuable communities and help people make better-informed decisions.
Behind it all are our people - passionate experts, creators, innovators and problem-solvers who are shaping the future of media.
The Team You’ll Join
The Social Hub is a new global centre of excellence, bringing together strategy, creativity and platform expertise to strengthen social across Future. By empowering our brands with the expertise, tools and ideas they need to succeed, we’ll drive audience growth, strengthen brand relevance and unlock new commercial opportunities.
This is an opportunity to build something new, influence how social evolves across Future and help shape its next chapter.
What you'll do
Reporting to the Executive Director, Global Head of Social Hub, the Senior Social Strategist will help shape social strategy across Future’s brands, combining strategic expertise, creative thinking and cultural insight to drive audience growth, engagement and brand relevance.
Working closely with the Executive Director, they will translate the Hub’s priorities into actionable, brand-level strategies, identify new creative opportunities and champion best practice. They will also partner with Video Development on short-form social content and contribute social-first thinking to commercial pitches and proposals.
Support the development and delivery of Future’s global social strategy, translating the Hub’s priorities into actionable brand-level strategies, creative opportunities and recommendations
Work closely with brand social teams to develop strategies and content that support audience, brand and business objectives
Provide strategic and creative guidance across briefs, ideation and content development, helping raise the quality and effectiveness of social output
Collaborate with the Social Media Manager and Social Media Analyst to turn performance insights into strategic recommendations, creative improvements and initiatives that drive social performance
Identify emerging cultural, platform and content trends, translating them into relevant opportunities for Future brands
Develop and maintain a cultural and trends calendar, sharing timely and relevant opportunities with brands
Champion creative experimentation and optimisation, testing new formats, storytelling approaches and platform opportunities
Support the development of distinctive social franchises, formats and repeatable creative concepts that can be scaled across brands
Collaborate with Video Development to ideate short-form video concepts and explore new creative opportunities for social
Contribute social-first ideas and platform expertise to commercial pitches, proposals and pre-sale ideation
Develop and share social creative frameworks, best practice guidance and tools to strengthen social-first capability across the organisation
Facilitate workshops, ideation sessions and training to build social-first capability across brands
Identify opportunities to adapt and scale successful creative approaches across Future, while preserving individual brand voices and audience needs
Contribute to the development and adoption of Future-wide social creative standards and best practice
Maintain a strong understanding of platform developments, audience behaviours, competitor activity and emerging creative approaches
What you’ll bring
Significant experience in social strategy, ideally within an agency or a multi-brand organisation, working across multiple brands, audiences or…