Be the one building AI-powered experiences where they matter most
At Genesys, we help organizations create better customer experiences through AI-powered experience orchestration. Our platform connects people, systems, data and AI to help organizations deliver more personalized service, improve operational efficiency and build stronger customer relationships.
Help build, support and operate technology used by more than 8,000 organizations in over 100 countries – moving AI from possibility to production in real-world enterprise environments every day.
Role Overview:
Pipeline generation directly influencing revenue growth, market expansion, and customer acquisition at scale. This role owns the strategy, performance, and evolution of how new business is created, qualified, and accelerated, shaping the front end of the sales funnel within a cloud and SaaS environment. You will lead a regional Business Development organization across Canada and Strategic Accounts, driving consistent pipeline creation while elevating prospecting sophistication through data, AI-enabled tools, and modern engagement strategies.
At Genesys, we are advancing AI-powered customer experience solutions that help organizations deliver more empathetic, connected interactions. In this role, you will influence how enterprises engage with their customers while partnering closely with Sales and Marketing leadership to shape go-to-market direction, improve conversion performance, and expand market reach. You will operate with high visibility across leadership, owning strategic outcomes and directly shaping the career trajectories of the talent you develop. This position offers strong exposure to enterprise initiatives, a seat at the table on regional growth strategy, and the opportunity to build a bench of future sales leaders.
Key Responsibilities:
Lead, coach, and develop a team of Business Development Representatives across the Canada region and Strategic accounts, driving performance, engagement, and career progression through regular 1:1 coaching, prospecting strategy reviews, and personalized development plans tied to each BDR's career goals
Own end-to-end pipeline generation strategy aligned to regional revenue targets and market expansion goals
Build and scale a talent development engine for BDRs: individualized coaching plans, structured skill-building curricula, and clear promotion pathways into Account Executive, Sales Engineering, and Marketing roles - establishing the team as a proven pipeline of future revenue talent for the broader organization
Create and run a formal enablement program (onboarding, ongoing skills training, certification milestones) that shortens ramp time for new hires and raises the performance floor across the team
Drive improvements in conversion rates and pipeline quality across the full funnel, increasing efficiency and revenue impact
Partner with Sales and Marketing leadership to design and execute account-based and regional go-to-market strategies, positioning BDR leadership as a strategic voice in shaping company-wide growth priorities, not just a downstream execution function
Oversee pipeline creation metrics, forecasting accuracy, and performance tracking to ensure predictable growth and give leadership a reliable read on regional business health
Analyze pipeline data, campaign performance, and engagement trends to optimize prospecting effectiveness and inform strategic decisions
Build and scale repeatable processes, playbooks, and enablement programs to support a distributed and growing team, creating institutional knowledge that outlasts any single rep or manager
Collaborate with global stakeholders to implement best practices and introduce innovative prospecting approaches leveraging modern sales technologies, extending your impact beyond the region into company-wide standards
Foster a culture of accountability, professionalism, and high performance aligned with company values that makes the team a destination for top…