Lead - Brand
Ready to turn bold ideas into real-world impact?
At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory , our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI , our breakthrough solutions tackle companies’ most complex challenges.
If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment.
Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises.
Get to know us at genpact.com and on LinkedIn , YouTube , X , and Facebook .
Job Description
Inviting applications for the role of Web Team Lead
The Web Team Lead will set the vision and strategy for Genpact.com, creating audience-centric experiences that educate and engage visitors while ensuring the site is optimized for search engines, AI assistants, large language models (LLMs) and emerging discovery platforms.
The role will direct the web technology roadmap and lead a hybrid delivery model spanning in-house web producers, alongside cross-functional developers, designers and agency partners. It combines channel leadership with operational accountability for day-to-day website operations, performance, and governance.
Responsibilities:
Web operations, governance and team leadership
Lead the hybrid team of in-house web producers, cross-functional designers and developers, and agency partners responsible for day-to-day delivery and ongoing updates to Genpact.com, in line with business and marketing strategy.
Own website governance, workflows, and standards that scale delivery at pace while remaining compliant with brand, privacy, security, accessibility and regulatory requirements.
Maintain a joint operating model with MarTech & Channel Operations to ensure platform stability, scalability, performance, security, and maintainability.
Govern the wider domain estate - subdomains, microsites, campaign and acquisition sites, redirects and retirements - in partnership with Channel Operations and IT.
Oversee web budgets, commercial planning, and vendor relationships.
Web vision and strategy
Partner with Marketing leadership to bring the brand to life on Genpact.com and use the website to strengthen Genpact’s position in Agentic Operations, driving discoverability, awareness, consideration and business growth.
Own Genpact’s long-term web strategy and tech roadmap. Brief senior leaders on priorities, trade-offs, progress, and outcomes and create business cases for future investment as applicable.
Act as the web lead in enterprise change – inclusive of acquisitions and site integrations, brand transitions and flagship launches - balancing speed to market with estate integrity.
Audience experience and customer journeys
Create audience-centric experiences that educate, engage and convert priority audiences including clients, prospects, talent, investors, and market influencers.
Integrate Genpact.com with the wider customer journey across paid, owned and earned channels, using performance data and testing to optimize campaign outcomes.
Partner with Investor Relations, HR, and Corporate Comms so investor, careers, and newsroom experiences stay aligned with genpact.com in brand, navigation, standards, and measurement.
Information Architecture and Content Experience
Own…