Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
As Associate Brand Manager for PRONAMEL, you’ll help shape what’s next for one of Haleon’s most iconic oral health brands, driving growth, cultural relevancy, and best in class innovation launches. This role is built for someone who is excited by how the Sensodyne Franchise can show up in new and relevant ways and looks forward to deepening brand meaning and resonance through social communications with consumers.
You will work closely with internal and strategic agency partners leading Earned & Social, Creators, and Paid Media to bring the strategy to life across our ESOP (Earned, Shared, Owned, Paid) model, executing with excellence across multiple channels and touchpoints, including retailers and digital commerce.
You’ll have a real impact on how PRONAMEL shows up in market with consumers and the opportunity to shape the brand’s continued evolution through strong communications. This is a chance to further build relevance, unlock growth, and shape culture at scale.
Key Responsibilities
Build and scale social growth platforms rooted in culture and modern consumer behavior
Lead social strategy and execution end-to-end, driving relevance, talkability, and momentum
Partner with agencies and creators to create bold, platform-native work that actually cuts through
Test, learn, and scale- using data to sharpen ideas and accelerate performance
Influence cross-functional partners with strong POVs, clear storytelling, and a bias for action
Partner closely with analytics partners to understand brand performance, optimizing strategy and tactical execution with agility
Who you are
Curious, cross-functional collaborator and leader who strives for excellence
Energized by building what’s next-- not just running what already exists
Fluent in and inspired by social, culture, and modern brand building
Comfortable with ambiguity and moving fast with a can-do attitude
Strong creative instincts, grounded in consumer insight and data
Why you?
Basic Qualifications:
We are looking for professionals with these required skills to achieve our goals:
2+ years of brand marketing experience
Experience launching or scaling new ideas or platforms
Strong cross-functional leadership skills
Financial, analytical, and business acumen with a growth mindset
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
experience in social or digital marketing
Prior brand management experience in U.S. consumer packaged goods brands, advertising/media planning
MBA in Marketing or related field
Location: The position is based in Berkley Heights, NJ and follows a hybrid model, requiring an in-office presence of 3 days per week. (Shuttle service is provided to accommodate commuters)
Salary Range: $115,765 - 159,176 USD annually + bonus
Benefits
Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the…