Scope of the position
The Outside Sales Representative – PES is responsible for driving revenue growth within the pedestrian segment across an assigned territory or set of accounts, with a focus on automatic doors, safety sensors, and activation solutions. Reporting to the PES Segment Manager, this role supports execution of segment strategy by developing strong customer relationships, expanding product specification, and increasing adoption within the existing market.
The position includes responsibility for managing and growing a defined portfolio of customers while maintaining a healthy pipeline of new opportunities. The Outside Sales Representative - PES is accountable for achieving revenue targets and strengthening BEA’s position within the pedestrian market. The role requires regular travel (approximately 50–65%) to support customer engagement, training, and industry events. Close collaboration with internal teams ensures alignment on customer needs, product positioning, and consistent execution of go-to-market strategies.
Key Responsibilities
Segment Strategy Support
Align sales activities with PES segment strategy by understanding customer needs, specification drivers, and product positioning to support targeted growth
Monitor market activity, including customer trends and competitive positioning, to identify opportunities and strengthen market presence
Customer Relationship & Sales Execution
Build and maintain strong relationships with OEMs, distributors, integrators, and key end users, acting as a trusted advisor
Manage and grow existing accounts while identifying new opportunities to expand specification and product adoption
Own and manage the full sales cycle, including prospecting, qualification, solution presentation, negotiation, and closing
Cross-Functional Collaboration
Provide customer and market feedback to Segment Management, Product, and Marketing teams to influence product direction and go-to-market strategy
Support product lifecycle activities, including new product launches, updates, and transitions to ensure alignment with customer needs
Travel & Customer Engagement
Travel approximately 50–65% to support customer engagement, relationship development, and business growth
Conduct regular in-person customer meetings, training sessions, and business reviews to strengthen partnerships and drive product adoption
Represent BEA at trade shows and industry events to build brand awareness and expand relationships within the pedestrian market
Administrative & Reporting Responsibilities
Maintain accurate CRM records, including pipeline management, forecasting, and activity tracking
Document customer interactions, including key insights and follow-up actions, to support planning and visibility
Manage travel and expense reporting in alignment with company policies
Professional Development
Maintain strong product and application knowledge through ongoing training and technical development
Strengthen consultative and specification selling skills to support long-term customer growth and retention
Requirements
Degree(s) or certification(s): Bachelor’s degree in Business Administration, Marketing, Sales, or a related field required
Re-certification requirements: N/A
Professional experience required (min.):
5+ years of progressive experience in B2B sales, with a proven track record of meeting or exceeding revenue targets
Experience managing both existing accounts and developing new business opportunities
Demonstrated ability to work effectively in a cross-functional, matrixed environment
Technical Competencies
Ability to analyze sales performance and market trends using Excel, BI tools, or analytics dashboards
Ability to understand technical product specifications and translate complex concepts into clear, customer-facing solutions
IT skills
Proficiency in CRM systems and Microsoft Office (Excel, Outlook, Teams); experience with virtual collaboration tools (Zoom)
Language skills
French: N/A
English: Yes
Interpersonal and…