Our story began 75 years ago when the Herschend family discovered wonder deep in an Ozark Mountain cave—and chose to share it with the world. Today, Herschend is the largest family-held themed attractions company, with over 40 leading attractions and immersive experiences that reach audiences worldwide.
While each brand offers something unique, all are united by a shared purpose: Bringing Families Closer Together by Creating Memories Worth Repeating® . Our passionate hosts make this purpose possible through everyday acts of love and service—what we call Heartspitality®—the intersection of heart and hospitality.
As an equal-opportunity employer, we strive to provide environments where every host, guest, and partner feel welcome, valued, and loved. We firmly believe that words and actions matter, which is why all individuals are to be treated equally and with respect.
The Group Sales Representative is responsible for executing events, growing existing accounts and generating new business to ensure that event and catering revenues meet or exceed budget to maximize revenue and profits.
The ideal Group Sales Representative candidate is a highly organized, customer service orientated strategic thinker that is tech savvy with excellent writing and speaking skills. Working on growing sales, numerous projects simultaneously, meeting deadlines, and handling pressure on a daily basis.
We are currently looking for a:
Adventureland Park - Group Sales Representative
Roles & Responsibilities:
Supervisory Duties:
Assist with the daily supervision of the Sales team and any other assigned departments
Lead by example, attitude, and as a representation of Adventureland Park’s core values
Act as an approachable mentor and coach to all assigned team members
Become knowledgeable of performing the essential duties of all assigned sales positions and backfill these positions when needed
Participate in all aspects of supervision of assigned employees, including hiring, orientation, training, performance coaching, and discipline.
Ensure that all required meal and other breaks are being given in accordance with Iowa law
Assist with team scheduling and timekeeping activities
Departmental Duties:
Generate new business opportunities for Adventureland Park
Research and build new and existing accounts
Manage, organize, and categorize all client relations through Salesforce and other prospecting tools
Establish and cultivate effective internal relationships with other departments to help drive the business forward and maximize profitability
Focus on sales generation with an approximate split of time between sales functions, networking, marketing, administrative functions, and event execution
Maintain and grow the corporate partner ticket program to drive increased sales and attendance
Set parameters for group business consideration and manage group contracts, rates and terms
Assist with strategic development and execution of creative promotions, packaging, sales and positioning of multiple products and services
Establish and cultivate client relationships, revenue goals, and expectations
Secure Park buyouts on an annual basis
Maintain a monthly calendar of upcoming events and forecasted revenue to share with the park leadership, Finance, and other affected departments
Create detailed function sheets for all events that are used to inform the rest of the team about what goods and services will be required for the successful execution of the event
Assist with the preparation and execution of concerts, festivals, and other special events hosted at the Resort
Engage with current clients to drive commitment for future bookings
Build lasting relationships with local businesses and school districts to cultivate opportunities for future bookings
Partner with Marketing/Sales director and food and beverage team on compelling catering options and pricing
Partner with Marketing/Sales director and revenue management team on group sales pricing and incentives
Conduct…