Shift 1 (United States of America) Sales Applications Engineer
Position Summary
The Applications Engineer serves as the primary technical liaison between customers, sales, engineering, manufacturing, product management, and external partners. This role is responsible for evaluating customer requirements, developing engineered solutions, selecting and specifying equipment, preparing technical proposals and quotations, and providing application expertise throughout the sales and project lifecycle.
Working closely with sales teams, representatives, customers, and engineering partners, the Applications Engineer acts as a trusted advisor in developing material handling, feeding, weighing, process, and automation solutions that meet customer specifications and business objectives. The role supports revenue growth, customer satisfaction, successful project execution, and continuous improvement through technical leadership and application expertise.
Key Responsibilities
Application Engineering & Solution Development
Evaluate customer processes, specifications, and operational requirements to develop technically sound and commercially viable solutions.
Select, specify, configure, and cost company and third-party equipment required to satisfy project requirements.
Develop material handling, feeding, weighing, and process system solutions based on customer needs.
Review customer specifications, drawings, and process requirements to determine optimal equipment configurations.
Ensure proposed solutions align with company capabilities, business objectives, and customer expectations.
Participate in material testing programs and assist in validating proposed solutions.
Support customer qualification, validation, and commercialization activities.
Technical Sales Support
Serve as the technical advisor to internal sales teams, representatives, distributors, engineering contractors, and customers.
Provide technical support throughout the sales process from initial inquiry through project award.
Assist Regional Sales Managers and sales representatives with customer presentations, application discussions, and proposal reviews.
Support achievement of bookings, revenue, and profitability objectives.
Ensure the accuracy of equipment quotations, pricing, and system configurations.
Assist in developing and maintaining sales reports, metrics, and business statistics.
Help identify new business opportunities and application areas for existing and new products.
Proposal Development & Project Support
Prepare and review engineered proposals, quotations, technical documentation, and equipment specifications.
Develop complete technical solution packages for customer projects.
Coordinate proposal activities with Engineering, Manufacturing, Purchasing, Customer Service, and external suppliers.
Track proposal and project activities to ensure timely execution and customer responsiveness.
Maintain consistency and best practices in application engineering and equipment selection.
Utilize AutoCAD, AutoCAD LT, Visio, or similar tools for engineering and customer documentation.
CRM systems (Salesforce, Oracle CRM, or comparable systems)
Interpret and review: Mechanical drawings
Electrical schematics
Process diagrams
Manufacturing drawings
Engineering specifications
Customer Engagement & Technical Expertise
Serve as a recognized technical expert for assigned products and solutions.
Maintain strong working relationships with customers, sales representatives, distributors, suppliers, and engineering firms.
Conduct equipment demonstrations, product evaluations, inspections, and technical reviews.
Travel to customer sites to: Evaluate applications
Support installations
Conduct training
Review specifications
Troubleshoot performance issues
Present technical solutions to customer management, engineering, operations, and procurement teams.
Training & Knowledge Development
Develop and deliver technical training programs for customers, sales personnel, representatives, and…