HBX Group is the world’s leading technology partner, connecting and empowering the world of travel. We’re game-changers, disruptors, the people who bring together local and global brands in accommodation, transport, activities and payments through our network of 300,000 hotels worldwide, 60,000 hard to reach high value clients such as tour operators, travel agents and loyalty schemes across 140 source markets. We are tech-driven, with a customer-first philosophy, and commercial teams whose knowledge and relationships on the ground are second to none. And of course we have an amazing team! Our people, Team HBX Group, are the beating heart of the company who we encourage to ‘move fast, dream big and make the difference’ every day. In fact, we believe that it is tech + data + people that truly sets us apart in the market, alongside our ‘global approach, local touch’ mentality. We’re headquartered in Palma, Mallorca and employ around 3,500 people worldwide.
JOB DESCRIPTION:
About Us:
HBX Group is the world’s leading technological partner, connecting and empowering the world of travel. We bring together global and local brands in accommodation, transport, activities and payments, serving 300,000 hotels and 60,000 hard‑to‑reach, high‑value clients across 140 source markets. Tech-driven with a customer-first mindset, our commercial teams and talented HBX people are the heart of what makes us unique. At HBX, we believe that tech + data + people set us apart, supported by our “global approach, local touch” philosophy.
Job Summary
The Product Marketing Executive supports the positioning, promotion, and adoption of B2B travel technology solutions. Working closely with Product, Commercial, and Marketing teams, this role creates compelling product messaging, sales enablement materials, and go-to-market assets that help drive customer engagement, product adoption, and commercial growth.
Key Responsibilities
Create product marketing content, including launch communications, feature announcements, customer success stories, landing pages, and product guides.
Develop sales enablement materials such as one-pagers, presentations, videos, and value propositions for clients and prospects.
Support the execution of go-to-market plans for new products, features, and commercial initiatives.
Conduct market and competitor research to help shape product positioning and messaging.
Collaborate with Product, Sales, Marketing, and Design teams to ensure consistent and impactful communication.
Maintain and optimize product marketing resources, templates, and documentation.
Gather stakeholder and customer feedback to continuously improve content and messaging.
Required Skills & Experience
1-3 years of experience in Product Marketing, Marketing, or a related role within a B2B, SaaS, travel technology, or digital marketplace environment.
Excellent content creation and communication skills, with the ability to translate product features into customer benefits.
Experience developing sales enablement and go-to-market materials.
Strong project management and organizational skills with the ability to manage multiple priorities.
Analytical mindset with experience using market, customer, and performance insights to improve marketing effectiveness.
Collaborative approach and experience working cross-functionally with Product, Sales, Marketing, and Design teams.
Fluent English; additional languages are a plus.
At HBX Group, we believe that diversity drives innovation and makes travel a force for good. We're committed to creating an inclusive workplace where everyone feels valued and respected, embracing different backgrounds, perspectives and talents. Join us and be part of a team where diversity and equal opportunities really do make a difference.
You will have the opportunity to work for a company that is going through significant change in becoming the world´s leading travel services provider. We are looking for people that are ready to ride the wave in this exciting…