Agency:
Omnicom Corporate SSC
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
Title: Senior Planner, Media
Location: New York
Company: SSCG Media Group (An Omnicom Media Company)
About Us
SSCG Media Group is one of the largest full-service, 100% pharma-focused strategic media planning and buying groups in the world — and we’re proud to be part of Omnicom Media Group.
But here’s what really matters:
We’re a team that believes great work starts with curious minds, collaborative energy, and people who aren’t afraid to speak up. Our values — Substance, Style, Conviction, and Grace — guide how we show up for our clients and for each other.
We move fast. We support each other. We grow talent.
We are committed to providing meaningful growth opportunities and early ownership for our team members.
Who You Are
As a Senior Planner, Media, you take meaningful ownership of strategy, planning and client partnership while ensuring the details of execution are delivered with excellence.
You’re not just helping shape the plan — you’re driving key pieces of it.
You’re not just participating in client conversations — you’re confidently leading them.
You’re not just identifying opportunities — you’re turning them into actionable recommendations.
You’re ready to operate with greater independence, deepen your strategic point of view and help elevate the work and the people around you
What You’ll Own
Strategy & Plan Development
You connect audience, business and performance insights to the media strategy.
You’ll own significant portions of plan development while partnering with senior leadership on the broader strategic direction.
Develop full-funnel, omnichannel media recommendations grounded in brand objectives, audience insights and data
Translate strategy into clear tactical plans, channel roles, investment recommendations and partner approaches
Analyze competitive activity, research and performance trends to strengthen planning decisions and identify opportunities
Partner with Supervisors and senior team members to build integrated, data-informed annual and tactical media plans
Plan Management & Optimization
You balance strategic thinking with strong command of the details.
Own media flowcharts, budget allocations and planning documentation with accuracy and accountability
Monitor performance in partnership with Data & Analytics, Media Tech & Operations and Biddable (Search, Social & Programmatic) teams
Turn reporting and performance insights into optimization recommendations and clear next steps
Help drive RFP development, partner evaluation, plan execution, financial tracking and launch readiness
Client & Cross-Functional Collaboration
You are a consistent, confident presence in the client relationship.
Lead client meetings, status discussions and presentations for assigned workstreams
Present recommendations, plan updates and performance insights with clear rationale and confidence
Serve as a key day-to-day liaison across Planning, Project Management, Data & Analytics, Media Tech & Operations and Biddable teams
Strategic Presence & Team Leadership
You begin to lead beyond your own deliverables.
Anticipate client and business needs, proactively flag risks and bring forward solutions
Bring an informed point of view to planning discussions and confidently defend media recommendations
Guide and support Planners and junior team members, providing direction, context and constructive feedback
Help maintain quality control across deliverables and model accountability, collaboration and follow-through
What You Bring
Bachelor’s degree (Advertising/Marketing, Communications, or Business preferred)
3-5 years of media planning experience (Pharma vertical is a plus!)
Strong understanding of the media planning process and growing knowledge of the healthcare media ecosystem
Strong presentation and communication skills with confidence in client-facing situations
Ability to analyze data and translate insights into clear…