The TSM&O Community Outreach Specialist supports the District Seven Transportation Systems Management & Operations (TSM&O) Office in advancing its core mission of improving the safety, security, and efficiency of the state transportation system. Serving as the primary liaison between the TSM&O Office, District PIO Office, and the public, media, stakeholders, and elected officials, the COS leads all internal and external communications efforts for TSM&O. This role also serves as the communications bridge, translating complex technical TSM&O information into clear, accessible messaging for the public and partners. This role is responsible for crafting messaging, strengthening brand identity, and promoting a positive public image of the program and its services.
What you will be doing:
Serve as the primary communications liaison for TSM&O.
Coordinate with the oversight of FDOT District Seven Public Information Office (PIO) staff on media relations.
Act as media spokesperson when requested and provide guidance during crisis communications.
Develop and execute public information campaigns to educate the public on TSM&O.
Content Development
Draft and distribute communications materials, including:
Press releases
Email communications
Technical articles
Award submissions
News briefs
Draft social media content for posting by D7 PIO Office Marketing collateral
Manage and respond to public inquiries related to TSM&O/RTMC programs, projects, and services
Coordinate with internal and external partners to research and resolve customer issues
Lead collaboration and cross-promotion efforts, including but not limited to:
Other FDOT Districts
FDOT Central Office
Florida’s Turnpike Enterprise (FTE)
Tampa Hillsborough Expressway Authority (THEA)
Transit agencies
Florida Highway Patrol (FHP)
Local and County agencies
Local Universities and Colleges
Community Organizations
Non-profits
Identify and implement improvements to public information processes and service delivery
Recommend and support new tools, technologies, and communication strategies
Identify and coordinate training opportunities related to communication, customer service, and program messaging
Support TSM&O Manager and staff in preparing correspondence, meeting PowerPoints and other reports pertaining to outreach
Recommend and support geofencing efforts
Provide graphic design support
What you need to be successful in this role:
Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, Public Administration, or a related field
Minimum of four (4) years of experience in public information, communications, or related discipline
Demonstrated experience in media relations and/or crisis communications
Proven ability to develop professional communications materials (e.g., press releases, public advisories, reports)
Experience working with government agencies, transportation programs, or similar public-sector environments preferred
Experience engaging with stakeholders, including public officials, partner agencies, and the general public
Strong customer service and public interaction experience
Experience presenting in public forums, media engagements, or conferences
Proficiency with modern communication tools and platforms
Ability to manage multiple priorities and meet deadlines in a dynamic environment
Proven ability to develop professional communications materials (e.g., press releases, public advisories, reports)
Experience working with government agencies, transportation programs, or similar public-sector environments preferred
Experience engaging with stakeholders, including public officials, partner agencies, and the general public
Strong customer service and public interaction experience
Experience presenting in public forums, media engagements, or conferences
Proficiency with modern communication tools and platforms
Ability to manage multiple priorities and meet deadlines in a dynamic environment
Strong written and verbal communication skills
Ability to translate…