ABOUT KYRA
Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.
Campaign Director
📍 EST hours. Reports to the Chief Strategy Officer who oversees the entire delivery team.
🎯 The role
You own a portfolio of client accounts and the team that delivers them. On the client side you are the senior point of contact, accountable for net revenue retention: renewals, expansion, and revenue at risk. On the delivery side you build and lead a team of Campaign Managers and own what they produce: quality, timelines, margin, and the standards they work to.
🔑 What you own
- Net revenue retention across your portfolio: renewals, expansion, revenue at risk.
- The senior client relationship, from day-to-day marketing contacts up to budget holders.
- Campaign delivery across the portfolio: on time, in scope, against KPIs.
- Building the Campaign Manager team: hiring, onboarding, standards, coaching and progression.
- Gross profit margin and cost management on your accounts.
📊 The numbers you carry
- Gross profit margin on every account, against target.
- Team utilisation and throughput per head.
- Cost per brief, and the direction it’s moving.
- Renewal rate and expansion revenue on your portfolio.
🤝 Owning the client
- Map stakeholders across functions and regions.
- Own all communications.
- Set account strategy: the roadmap, the expansion case, the renewal plan.
- Own commercial terms, scope and budget.
- Own executive reporting, QBRs and EBRs.
- Manage account risk.
👥 Leading the team
- Hire well and onboard fast. You build the team, you don’t just inherit it.
- Set the production standard: casting, negotiation, brief workflow, escalation.
- Track Campaign Manager performance against clear, measurable expectations. Coach, give regular feedback, own progression and performance conversations.
- Plan resourcing and workload.
- Own the numbers behind delivery: budgeting, forecasting, reconciliation, GPM, throughput per head.
- Set influencer strategy: casting direction, negotiation and rates, re-engagement of high performers.
- Act as senior escalation on complex campaign and influencer issues.
🔁 Reporting and working across Kyra
- Lead post-campaign analysis, internal post-mortems and PCA decks.
- Work with Sales, Legal, Product and Strategy to keep priorities aligned, and represent campaign delivery at a senior level internally.
- Feed client needs, pain points and feature requests back to Product.
🏆 What success looks like
- Your accounts renew, several grow, and NRR trends upward.
- Margin holds or improves as volume rises. Cost per brief comes down.
- Delivery holds without constant escalation.
- Your Campaign Managers get faster and more independent, and they stay.
- Recurring problems get fixed at the cause, not re-managed every quarter.
🔍 What we are looking for
- Senior ownership of $500,000+ accounts, with multiple stakeholders and workstreams. You have held the number on those relationships, and you can name accounts you grew and say how.
- Held margin and contribution targets on that portfolio, not just a revenue number. You can say what you did when the margin slipped.
- Hands-on influencer campaign experience. At least 7 years in influencer marketing, covering casting and production. Strong platform fluency.
- Built and led a team. You have hired, developed and retained Campaign Managers or equivalent, and you can show what happened to their performance and retention under you.
- AI in your daily work, with proof. You can name a process you changed with it and what the result was.
- Commercial sharpness (agency economics, margin, resourcing), operational strength so you build systems not workarounds, clear communication at every level, and high standards with low ego.
🌍…