Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
Global Portfolio & Marketing Manager, PWS New Ventures
On-site
Cork, Ireland or Lausanne, Switzerland
The Role
As the Global Portfolio & Marketing Manager for New Ventures, PWS Business Group, you will play a central role in building and scaling new categories.
This role will drive global B2B & B2C portfolio and marketing strategy development and transform the assigned category by identifying portfolio gaps and growth opportunities, defining high-impact go-to-market strategies and new launch models, and creating effective marketing programs that drive growth.
Reporting to the Head of Business & Marketing for PWS New Ventures, this role requires being on-site 3 days a week as standard and flexibility to travel up to 20% of the time.
Your Impact
Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you'll need for success at Logitech.
In this role you will:
Lead new product development and launch from the Portfolio and Marketing side, including business case development and end-to-end commercial launch readiness
Develop new GTM models, GTM plans, and sales enablement tools for bringing products to the market with maximum impact in B2B and B2C
Create B2B and B2C marketing campaigns and toolkits supporting new product launches, category scale phases, and partnerships
Partner with the Logitech for Business team, central marketing team, channel partners, and regional marketing teams to implement integrated marketing campaigns
Track and analyze business and marketing performance metrics, continuously optimizing for effectiveness and business objectives
Define global portfolio strategy and key business drivers, own the financial and market performance analysis
Build strong understanding of the target audience
Own competitive & market intelligence and market trends assessment, be seen as a category expert and a go-to spokesperson, internally and externally
Develop and evolve B2B and B2C new best practices and fit-for-use requirements
Key Qualifications
To be considered for this position you demonstrate:
Experience in global brand and portfolio management roles with a strong innovation and consumer-centricity culture
Strong command of Digital Marketing, Search and AEO/LLM optimization
Experience with sales enablement and B2B-first launches is a big plus
Experience of leading creative and production agencies on through-the-line global marketing campaign development, from briefing to creative development and production to toolkit assets creation
Genuine passion for technology and innovation, with strong grasp of emerging technology trends
Strong market, competitor, and business analysis skills, with portfolio management expertise and fluency in market data, competitive intelligence, and financial/business KPIs
Demonstrated ability to operate in highly agile, fast-moving, multidisciplinary teams across cultures and time zones
Outcome-oriented self-starter with a strong sense of ownership and accountability, high degree of perseverance, ability to deal with ambiguity
High degree of flexibility and ability to fluidly transition between business & marketing, strategic & operational tasks
Fast learner, with a proven track record of creating scalable best practices
Excellent communication, presentation, and interpersonal skills, with the ability to influence stakeholders at all levels of the organization
Fluent English
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working…