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Job Posting Title:
Extension Associate (Regional Strategy and Outreach Coordinator)
Position Type:
Other Academic
Department:
LSUAG PL4 - Northeast Region (Melissa D Cater (00002478))
Work Location:
Macon Ridge T.H. Scott Center
Pay Grade:
Other Academic
Job Description:
Work Location: The area to be served is the Northeast Region of the LSU AgCenter. The Northeast Region includes 12 parishes extension offices as well as the Scott Research and Extension Center. The exact domicile for the position will be determined upon completion of the selection process.
Position Description: The Regional Strategy and Outreach Coordinator serves a critical role in advancing the visibility, accessibility, and impact of LSU AgCenter Extension and Research programs throughout the Northeast Region. This position supports regional outreach, communications, and digital engagement efforts to ensure that programs, resources, and educational initiatives remain relevant, accessible, and responsive to the needs of stakeholders and clientele across the region.
Working closely with faculty throughout the region, the coordinator will lead and support strategic communication initiatives by developing and managing content for web-based platforms, digital marketing campaigns, and other outreach channels. Responsibilities include content creation, content management, graphic design, marketing support, and training faculty and staff in the effective use of web publishing, content management and communication tools.
The coordinator will oversee the development, maintenance, and continuous improvement of regional web content by coordinating the creation of new materials, updating existing resources, and archiving outdated information. The position will help ensure that digital content is accurate, engaging, user-focused, and aligned with LSU AgCenter branding and communication standards. This includes reviewing content for quality, consistency, style, grammar, and relevance while maximizing accessibility and reach for diverse audiences.
In addition, the coordinator will support the design and implementation of digital media assets, including web pages, interactive applications, animations, audio, video, and other online engagement tools. The position will also provide guidance and training to faculty and staff on web content development, publishing practices, digital outreach strategies, and emerging communication technologies.
A key responsibility of this role is ensuring compliance with Americans with Disabilities Act (ADA) accessibility standards across digital platforms. The coordinator will review new content for compliance, assist with remediation of legacy materials, and promote best practices that enhance accessibility and usability for all audiences.
The Regional Strategy and Outreach Coordinator reports directly to the Northeast Region Director and collaborates regularly with Communications and Information Technology personnel. Through participation in ongoing planning and strategy meetings, the position will help align regional outreach efforts with LSU AgCenter communication priorities, branding
standards, digital engagement strategies, and technology initiatives to strengthen the overall impact of Extension and Research programs throughout the Northeast Region.
Qualification Requirements: A bachelor’s degree in mass communications, marketing or related field is required. Prior experience in marketing programs via social media and traditional news media outlets, web-based applications, content management systems and HTML is preferred .
LSU and the AgCenter are dedicated to fostering an environment where…