Exciting Opportunities at Maverick Payments !
Join our fast-paced, growing company and further your career with Maverick Payments, where you can thrive, your ideas are valued, and your colleagues feel more like family than coworkers!
About Us:
Maverick Payments is a family-owned and privately held full-service payment provider. Located in Calabasas, California, Maverick has created innovative technology designed for sales organizations, such as ISO’s and ISV’s, looking to monetize payments by reselling our white-labeled payments stack. Our payment products include merchant acquiring services, a proprietary gateway, ACH processing, fraud & chargeback tools, analytics, and other value-add services. Maverick’s team includes underwriting, risk management, compliance & legal, technology & product development, on-boarding, customer support, information technology, and more.
About the Position: Reporting to the Director of Marketing, the Senior Manager, Event Marketing & Experiences is responsible for developing, executing and measuring Maverick Payments' event marketing strategy across industry conferences, trade shows, sponsorships, hosted events, executive programs, customer and partner experiences, user conferences and employee events. This role owns the full event lifecycle, including strategic planning, sponsorship recommendations, attendee acquisition, demand generation, budget management, vendor negotiations, event execution and performance analysis. Working closely with Marketing, Business Development, Partner Success, Product and Executive Leadership, the Senior Manager will drive brand awareness, customer engagement, qualified pipeline, revenue influence and measurable ROI through integrated event marketing programs and best-in-class experiences.
Develop and execute Maverick's annual event marketing strategy, aligning event investments, sponsorships and experiences with company objectives, revenue goals and target audiences.
Own the planning, execution and measurement of Maverick's event portfolio, including 15+ annual industry conferences, trade shows, hosted events, executive programs, customer and partner events, user conferences and employee events.
Oversee the timely execution of all event logistics, travel team bookings, marketing promotions and ROI tracking against a 30/60/90 day playbook.
Evaluate and recommend event participation, sponsorship opportunities and marketing investments based on business objectives, audience alignment, lead generation potential, brand visibility and expected ROI.
Partner closely with Marketing, Sales, Business Development, Product and Executive Leadership to develop event strategies that drive customer engagement, qualified pipeline, revenue influence and brand awareness.
Develop and execute integrated event marketing campaigns, including attendee acquisition, account targeting, registration growth, event communications and post-event nurture programs across owned, earned and paid channels.
Manage the full event lifecycle, including project planning, attendee experience, exhibit design and activations, logistics, production, staffing and onsite execution.
Develop and manage the annual event marketing budget, including forecasting, allocation, tracking, reconciliation and financial reporting.
Negotiate and manage contracts, sponsorship agreements, venues, agencies and vendor relationships to maximize value and ensure successful program execution.
Serve as the primary owner of event-related CRM processes, campaign tracking, lead capture, attribution and data management.
Measure and report on event performance, including registrations, attendance, meetings, leads, pipeline contribution, revenue influence, sponsorship performance and return on investment.
Support executive visibility and thought leadership through speaking opportunities, panel participation, award submissions and industry event engagements.
Oversee the development, management and inventory of event assets, including…