ROLE SPECIFICS
We’re looking for a savvy and strategic Senior Social Media Manager to support our growing team with an Always On (AWON) account . As a key player at our social-first agency, you’ll bring brand voices to life across platforms, craft scroll-stopping content, and keep your finger on the pulse of what’s trending. You’ll work collaboratively and cross-functionally with account management, creative, data, and production teams to develop and execute holistic social media content plans that ladder up to client goals. You’ll also oversee the day-to-day flow of social content across all touchpoints and platforms (especially Tik Tok, Meta, and YouTube shorts), ensuring quality, consistency, and timely delivery. If you're passionate about internet culture, storytelling, and making brands shine in the social sphere, this one’s for you. This opportunity may evolve into a temp to perm role.
RESPONSIBILITIES
Social Strategy & Account Support
Partner with account, creative, and strategy leadership to translate client goals into effective social media and content strategies.
Bring strategic recommendations, cultural insights, audience observations, and platform expertise to support ongoing account growth and performance.
Identify, evaluate, and activate emerging trends, platform innovations, creator behaviors, and cultural moments that can drive relevance and engagement for client brands.
Support strategic planning, brainstorms, and campaign development through audience research, trend analysis, competitive reviews, and content insights.
Stay ahead of platform updates, internet culture, and social best practices, proactively surfacing opportunities to clients and internal teams.
Content Planning & Channel Management
Own day-to-day content calendar management across all client social channels, ensuring content is strategically planned, approved, scheduled, and published on time.
Curate content calendars that balance always-on programming, campaign priorities, product launches, reactive opportunities, and community-driven content.
Maintain channel health and profile hygiene across platforms, including bios, profile imagery, pinned content, highlights, link destinations, playlists, and platform-specific features.
Continuously optimize content calendars based on performance data, audience engagement, cultural moments, and evolving business priorities.
Publish and schedule content across social platforms, including supporting real-time and quick-turn publishing opportunities as needed.
Ensure all social channels consistently reflect brand voice, messaging, and platform best practices.
Content Development & Creative Partnership
Serve as the day-to-day social lead throughout the content development process, partnering closely with creative teams from ideation through publication.
Lead content review processes and provide strategic feedback on concepts, copy, creative assets, and executions to ensure work is platform-native, culturally relevant, and aligned with brand objectives.
Partner with creative teams to identify content gaps and proactively develop solutions that support content calendars, campaigns, and business priorities.
Gather trend intelligence, audience insights, and cultural observations to inspire content ideas, brainstorms, and social-first creative concepts.
Collaborate cross-functionally with creative, production, influencer, paid media, and account teams to ensure seamless execution of social initiatives.
Reporting, Optimization & Performance
Lead the development of monthly, quarterly, and ad hoc social performance reports.
Partner with analytics and paid media teams to gather data, validate performance trends, and identify optimization opportunities.
Translate reporting into actionable insights, strategic recommendations, and next steps that improve content performance and audience engagement.
Present social performance recaps, key learnings, and optimization recommendations to clients and internal…