About Nscale
Nscale is the GPU cloud engineered for AI. We provide cost-effective, high-performance infrastructure for AI start-ups and large enterprise customers. Nscale enables AI-focused companies to achieve superior results by reducing the complexity of AI development. Our GPU cloud bolsters technical capabilities and directly supports strategic business outcomes, including cost management, rapid innovation, and environmental responsibility.
We thrive on a culture of relentless innovation, ownership, and accountability, where every team member takes pride in their work and drives it with excellence and urgency. As an Nscaler, you'll build trust through openness and transparency, where everyone is inspired to do their best work. If you join our team, you'll be contributing to building the technology that powers the future.
About the Role
Nscale is building the engine of superintelligence — a full-stack AI infrastructure platform spanning energy, data centers, and cloud. As we expand globally, the USA is a critical growth region for enterprise adoption, partnerships, and developer engagement.
We are looking for a Regional Marketing Lead, USA to own and execute Nscale's go-to-market strategy across the region. This is a senior, hands-on role responsible for translating global strategy into pipeline, POVs, and market presence across North and South America.
You will lead regional marketing execution across field marketing, account-based activation, partner programs, and demand generation, working closely with the USA Events Lead and Global Growth team to ensure all activity is aligned to priority accounts and converts into measurable commercial outcomes. You are the single-threaded owner of marketing performance in the USA, with approximately 30% travel expected. This role is based in Seattle or San Francisco, with flexibility for the right candidate.
What You'll be Doing
Own USA GTM Execution and Regional Strategy
Translate Nscale's global GTM strategy into a clear, actionable regional plan
Define priority markets, accounts, and vertical plays across the USA
Align marketing activity with Sales to drive enterprise engagement and pipeline
Own Pipeline, POVs, and Regional Performance
Be accountable for marketing-influenced pipeline, qualified POV creation and conversion, and account engagement across Top-200 and priority verticals
Ensure all regional marketing activity is tied to measurable commercial outcomes
Execute ABM and Field Marketing in Partnership with Global Growth
Activate global ABM programs within the USA, aligned to priority accounts and campaign strategy
Partner closely with the Global Growth team to align on target accounts, campaign priorities, and coordinated account-based programs in-region
Translate global campaigns into local execution across field, digital, and partner channels
Own conversion of ABM activity into meetings, POVs, and pipeline
Partner with Events to Drive Commercial Outcomes
Define target accounts, objectives, and success criteria for regional events
Work closely with the USA Events Lead to align events with GTM priorities
Ensure event activity converts into qualified meetings, POV opportunities, and pipeline
Track and report on event-driven performance
Drive Partner and Ecosystem Marketing
Own regional partner activation in collaboration with Partner Marketing
Identify and execute co-marketing opportunities with strategic partners across the USA, including hyperscalers, GSIs, and regional technology partners
Ensure partner activity contributes to pipeline, POVs, and regional growth
Own Regional Content, Storytelling, and Localization
Work with Product Marketing and Content & Brand to tailor messaging for key USA markets and audiences
Ensure strong regional storytelling across case studies, sales enablement materials, and campaign and partner content
Maintain a consistent and compelling Nscale voice across all regional touchpoints
Bridge Enterprise and Developer Marketing Motions
Partner with…