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As a TikTok Affiliate Manager , you will join a fast-growing digital beauty and hair care brand expanding its digital operations across Latin American markets. In this role, you will own the end-to-end creator and affiliate operations supporting TikTok Shop growth as a key digital commerce channel.
You will be responsible for building, managing, and scaling a high-performing creator engine through strategic recruitment, affiliate tiering, UGC agency management, and continuous content performance evaluation. Working hands-on in a performance-driven environment, you will bridge organic creator output with paid amplification, ensuring a consistent supply of high-converting creative assets.
Accountability
As a TikTok Affiliate Manager, your success will be defined by your ability to build and maintain a reliable creator content engine that drives TikTok Shop affiliate sales and supplies high-performing assets for paid advertising.
Here’s how you’ll make an impact:
TikTok Affiliate Recruitment & Management
Identify, recruit, and onboard TikTok creators aligned with target audience segments and product lines.
Develop and maintain performance-based creator tiers to maximize commercial output and engagement.
Drive affiliate activation, retention, and ongoing relationship management to ensure consistent content posting.
Maintain a structured and predictable creator pipeline across multiple active campaigns.
UGC Agency Management & Scale
Oversee external UGC agencies responsible for high-volume creator content production.
Monitor delivery timelines, content volume, quality, and production costs to ensure agency accountability.
Optimize agency workflows, provide actionable feedback, and coordinate necessary revisions or creative adjustments.
Creator Briefing & Creative Direction
Develop clear, actionable weekly creator briefs communicating campaign objectives and key messaging.
Guide creators on high-converting TikTok hooks, messaging structures, and winning content formats.
Coach creators on execution while ensuring all output complies with brand guidelines and creative standards.
Creative Performance & Paid Amplification Support
Review organic creator content to identify top-performing assets suitable for GMV Max campaigns.
Evaluate winning hooks and repeatable creative patterns to inform future briefing strategies.
Track the ad performance of selected organic content and improve overall content-to-ad win rates.
Affiliate Performance & Analytics
Track key metrics including affiliate GMV, weekly posting volume, creator activation rates, and cost per content piece.
Maintain creative performance records and prepare monthly agency scorecards with clear optimization insights.
Maintain a continuous learning log of successful hooks and content formats to refine future creative direction.
AI-Assisted Creator Operations
Utilize AI tools to streamline creator research, brief generation, and performance data organization.
Leverage practical automation and AI workflows to improve operational speed, research depth, and reporting efficiency.
Colleagues
You will work directly with the TikTok Shop Director as your primary functional lead and collaborate closely…