About Onnit:
Onnit is an Austin, Texas based health and wellness company that sells dietary supplements direct to consumers and through retail distribution. As a trusted and serious supplement brand, we provide high-quality products with clinically studied ingredients designed to unlock a deeper mind-body connection and enhance both mental and physical performance. Unlike other supplement brands, Onnit enables strength from within, empowering individuals to operate at their peak every day. Backed by medical professionals, industry experts, and a loyal community, we are staying true to our mission of total human optimization.
We are part of the Wellbeing Collective, an exciting Global Business Unit within Unilever built with a start-up mindset. Our mission, with our science-backed and disruptive portfolio, is to improve the health and well-being of millions of consumers and continue leading in the Health and Wellness space.
If you are interested in joining a culture that strives for Curiosity, Discipline, Approachability, Commitment, and Ownership Mindset then we invite you to join our mission to optimize human potential!
Build What’s Next at Onnit
Onnit is doubling its product-launch cadence in 2027 and expanding into new categories. We’re looking for an experienced innovation leader to own our product pipeline from opportunity through launch, identifying the ingredients, formats and consumer needs that will shape what comes next.
This highly visible role sits at the intersection of science, consumer insight and commercial execution. You’ll have the pace and ownership of an entrepreneurial wellness brand, backed by the capabilities and resources of Unilever’s Wellbeing Collective. You don’t need to be a scientist. You do need to understand the evidence behind an ingredient, separate signal from hype, and turn promising opportunities into products consumers want to use every day.
Reports to: Chief Marketing Officer, in close partnership with the Chief Operating Officer
Team: Individual contributor leading cross-functional project teams
Scope: Supplements and functional nutrition: new ingredients, formats, flavors, categories, and hero-product renovations
Location: Remote (U.S.); NYC, LA, or Austin preferred. Travel up to 25%
What You’ll Do
Shape the Future Portfolio
Own a rolling 12 to 18-month innovation roadmap across supplements and functional nutrition.
Identify opportunities across cognition, energy, sleep, stress and recovery, while exploring areas such as gut health, hormonal health and longevity.
Track emerging ingredients, technologies and consumer trends and recommend where Onnit should play next.
Evaluate new formats including gummies, chews, stick packs, ready-to-drink and functional foods.
Turn Science Into Products Consumers Trust
Evaluate ingredient evidence across efficacy, dose, delivery, bioavailability and safety.
Separate credible science from hype and translate technical evidence into compelling consumer propositions.
Partner with R&D, Regulatory, Legal and scientific advisors on formulations, claims, NDI requirements and certifications such as NSF Certified for Sport.
Ensure quality, safety and claims integrity are built into products from the start.
Own Innovation From Idea to Shelf
Lead concepts through development, commercialization and launch.
Run a right-sized stage-gate process that accelerates extensions while rigorously evaluating bigger innovation bets.
Lead cross-functional teams spanning Brand, R&D, Operations, Quality, Procurement, Regulatory and Sales.
Own COGS, margin and timeline targets while ensuring formula, packaging, labeling and supply readiness.
Deliver Commercial Impact
Build the business case for new categories, products and renovations.
Co-lead positioning, naming and launch strategy with Brand.
Support DTC, Amazon and retail commercialization.
Track performance at 30, 60 and 90 days and recommend whether to scale, optimize or stop.
What You Bring
8+ years in CPG innovation, new…