Cold Email Specialist – Deliverability, Campaign Operations & Client Success | Remote
Position Type: Full-Time, Remote
Working Hours: Flexible Hours with U.S. Client Overlap
About the Role
At Pavago, one of our clients is hiring a Cold Email Specialist to own cold email campaign performance, deliverability, client success, and day-to-day campaign operations.
This is not a passive account management role. You’ll be directly responsible for ensuring outbound campaigns reach inboxes, generate responses, perform consistently, and deliver strong client outcomes .
You’ll manage a portfolio of active clients while working closely with the founder, outreach specialists, developers, and operations teams to troubleshoot issues, optimize campaigns, and improve the systems behind outbound delivery.
This role is ideal for someone who understands cold email beyond sending sequences — including deliverability, domain reputation, warm-up, DNS authentication, inbox placement, copywriting, campaign optimization, and client retention .
What You’ll Own
Cold Email Campaign Performance
Own campaign performance across multiple client accounts
Diagnose and improve underperforming campaigns
Monitor inbox placement, reply rates, and overall campaign health
Troubleshoot:
Deliverability issues
Spam placement
Domain reputation problems
List quality concerns
Low reply rates
Campaign performance drops
Review and optimize subject lines, messaging, sequences, and personalization
QA campaigns before launch
Continuously test and improve outbound performance
Deliverability & Email Infrastructure
Manage and monitor sending domains and inbox reputation
Oversee email warm-up and sending health
Troubleshoot inbox placement and spam issues
Work with SPF, DKIM, DMARC, and DNS configurations
Identify domain or infrastructure problems before they impact campaigns
Maintain strong deliverability practices across client accounts
Collaborate with developers and technical teams on infrastructure improvements
Client Success & Retention
Serve as the primary point of contact for approximately 20–30 active clients
Lead client check-ins and campaign performance conversations
Clearly communicate results, challenges, and recommended improvements
Manage expectations and maintain strong client relationships
Identify at-risk accounts proactively
Resolve campaign issues before they become retention problems
Take ownership of client satisfaction and campaign outcomes
Cold Email Copywriting & Optimization
Write and refine cold email copy personally
Develop compelling subject lines, hooks, CTAs, and sequences
Balance personalization with scalable campaign execution
Test different messaging angles based on audience and offer
Analyze performance data and iterate accordingly
Optimize for reply rates, positive responses, and conversions
Campaign Operations & QA
Launch and quality-check outbound campaigns
Ensure targeting, copy, sequences, sending settings, and infrastructure are configured correctly
Maintain organized campaign tracking and documentation
Monitor campaign health after launch
Ensure operational issues are identified and resolved quickly
Maintain consistent delivery standards across client accounts
Processes, SOPs & Scaling
Build and improve cold email SOPs, playbooks, and documentation
Maintain structured workflows for campaign execution and troubleshooting
Track SLAs, campaign metrics, client health, and operational performance
Identify recurring problems and create systems to prevent them
Help improve processes as client volume grows
AI, Automation & Technical Systems
Use ChatGPT, Claude, and AI tools to improve campaign execution and operational efficiency
Work comfortably with APIs, automations, and outbound workflows
Identify opportunities to automate repetitive campaign tasks
Collaborate with technical teams on system improvements
Troubleshoot technical issues independently when possible
Must-Have Experience & Skills
Hands-on experience within a cold email agency, lead…