Digital Marketing Account Manager – Local SEO & Google Business Profile
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Digital Marketing Account Manager to manage and optimize digital marketing performance across a portfolio of approximately 15–20 client accounts .
This is a hands-on, execution-focused role with a strong emphasis on Google Business Profile (GBP) optimization, Local SEO, client account management, and performance reporting .
You won’t simply recommend marketing strategies—you’ll personally execute optimizations, analyze local search performance, present results to clients, and identify opportunities to improve visibility, retention, and account growth.
This role is ideal for an experienced digital marketer who combines Local SEO expertise with strong client-facing account management skills .
What You’ll Own
Google Business Profile & Local SEO
Manage and optimize Google Business Profiles (GBP) across multiple client locations
Execute Local SEO strategies to improve local search rankings and visibility
Optimize key local ranking factors, including:
Citations
NAP consistency
Reviews and reputation signals
Business profile accuracy
Local search presence
Monitor local search performance and identify optimization opportunities
Implement improvements directly rather than only providing recommendations
Continuously evaluate performance and adjust tactics based on results
Client Account Management
Independently manage approximately 15–20 client accounts
Own accounts from marketing execution through reporting and client communication
Maintain consistent client communication and follow-up
Lead monthly client meetings and performance reviews
Clearly explain results, insights, challenges, and recommended next steps
Build strong client relationships while maintaining accountability for marketing performance
Reporting & Performance Analysis
Prepare clear, concise monthly marketing performance reports
Analyze Local SEO and digital marketing performance data
Translate marketing metrics into actionable recommendations
Pull and compile data from internal platforms and marketing tools
Track account performance and identify areas requiring attention
Communicate performance insights clearly to both clients and internal leadership
Marketing Tools & Technology
Select and manage the tools required to execute and measure digital marketing campaigns
Evaluate existing tools for effectiveness and efficiency
Research and recommend new marketing technology when appropriate
Quickly learn new software and reporting platforms
Extract and interpret relevant marketing performance data independently
Retention & Account Growth
Monitor client performance and satisfaction to support strong retention
Identify potential upsell and account growth opportunities
Recognize account risks early and proactively address performance concerns
Support white-glove client accounts with marketing execution and reporting
Provide marketing data and insights to leadership when required
Internal Collaboration
Coordinate with internal account teams to provide a seamless client experience
Maintain organized communication around client priorities and deliverables
Share relevant marketing insights with leadership and account stakeholders
Ensure client-facing reporting remains accurate, timely, and actionable
Requirements
Approximately 5 years of hands-on digital marketing experience
Proven experience managing and optimizing Google Business Profiles
Strong knowledge of Local SEO , including:
Local ranking factors
Citations
NAP consistency
Review strategies
Local search optimization
Previous client-facing or account management experience
Experience independently managing multiple client accounts simultaneously
Strong analytical skills with the ability to interpret marketing performance data
Ability to select, operate, and evaluate digital marketing tools
Ability to quickly learn new software and…