WHO WE ARE
Apex Fintech Solutions (Apex) powers innovation and the future of digital wealth management by building tech-forward solutions that help simplify, automate, and facilitate access to financial markets for all. Our robust suite of fintech software enables us to support clients such as Stash, Betterment, SoFi, Webull, and eToro, amongst many others; collectively, Apex powers access to the stock market for over 22+ million end customers.
At Apex, we are changing how the securities industry operates by reinventing the status quo, which was manual, slow, and accessible only by the ultra-wealthy. We're digitizing and democratizing systems so that everyone has an opportunity to invest.
When you're at Apex, you drive this change. You're part of a global team with a clear vision: to be the trusted technology that powers the digital economy. Our offices in Austin, Dallas, Chicago, New York, Portland, Belfast, and Manila are home to over 1,000 employees.
Together, we’re shaping the future of financial innovation. Embrace change. Solve big. Win together. And be G.R.E.A.T. — grit, results, empathy, accountability, and teamwork — with Apex.
We’re proud to be recognized for the innovative work we do, the purpose-driven nature of our work, and the collaborative culture we’ve created. Here are just a few of the many awards we’ve recently received:
Best Places to Work
2026, 2025, 2024, 2023 - Presented by BuiltIn
WealthTech of the Year
2025 - Presented by US FinTech Awards
The World’s Top 250 Fintech Companies
2024 - Presented by CNBC
ABOUT THIS ROLE
The Senior Strategy Analyst, Digital Assets helps launch and scale Apex's digital asset offerings. This person works across three initiatives: a crypto retail brokerage, stablecoin funding for our U.S. broker-dealer, and tokenized equities and other tokenized assets. The role is a subject matter expert who turns market and regulatory research into product requirements, operational processes, and vendor and legal decisions. It requires working knowledge of digital assets on day one.
Key Responsibilities:
Digital Asset Product and Business Build (40%)
Act as SME for technology and product in defining the crypto brokerage, stablecoin funding, and tokenized asset offerings.
Document business requirements, operating processes, and client workflows. Hand them off to Product Delivery [per the continuous execution model].
Help establish the day-to-day operations of the crypto brokerage, including onboarding, custody, liquidity, settlement, and reconciliation.
Help expand the stablecoin offering into tokenized asset settlement, yield, and other client products.
Research and Strategy (25%)
Research market structure, regulation, competitors, and emerging products in digital assets and tokenization.
Turn findings into clear recommendations and executive briefings.
Track market and regulatory developments and flag their impact on the roadmap.
Vendor, Legal, and Regulatory Partnership (25%)
Evaluate and work with vendors, custodians, liquidity providers, and technology partners.
Work with outside counsel, internal Legal, and Compliance on regulatory analysis, filings, and policy.
External Representation (10%)
Respond to client and prospect questions where appropriate.
Represent Apex at industry conferences and events as needed.
Education and Experience:
Required:
3-5 years in digital assets, capital markets, or fintech, with hands-on experience in at least one of: launching or operating a crypto brokerage or exchange, stablecoin payments or funding, or tokenized securities.
Working knowledge of how digital assets, stablecoins, and tokenization work, including wallets, custody, and on/off-ramps. No ramp-up on the basics.
Experience writing requirements and process documentation for technical products.
Experience working with vendors and legal counsel.
Preferred:
Broker-dealer experience (FINRA/SEC, custody, net capital, settlement).
Experience at a crypto-native firm or a traditional firm's digital…