Placement title: Marketing (10 Positions)
Location: Chiswick, London
Role type: Approximately 12-month work placement commencing mid-June 2027 and finishing at the end of June 2028
Way of working: Our hybrid working policy requires 10 days in the office per month. However, experience shows that placement students get the most from their placement by spending at least three, ideally four, days a week in the office.
Applications are open now and will close on 13 November, so be sure to apply before the deadline.
Who are we?
Pernod Ricard is a worldwide leader in the spirits and champagne industry, blending traditional craftsmanship, state-of-the-art brand development, and global distribution technologies. Our prestigious portfolio of premium to luxury brands includes Absolut vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur and Mumm and Perrier-Jouët champagnes. Our mission is to ensure the long-term growth of our brands with full respect for people and the environment, while empowering our employees around the world to be ambassadors of our purposeful, inclusive and responsible culture of authentic conviviality.
The Opportunities
Customer Marketing – 3 Positions
Our Customer Marketing team focus on influencing consumer behaviour at the point of purchase. Using insights into shopper motivations, we create targeted promotions, displays and digital touchpoints that drive sales, strengthen brand engagement and guide purchasing decisions. Depending on your placement, you will support either On-Trade or Off-Trade customers, with opportunities to take ownership of projects and contribute your own ideas. Read more about both areas below:
On-Trade Customer Marketing
You will support our national field sales teams working with pubs, bars and restaurants across England, Scotland and Wales. Day to day, you could be developing artwork, menus and point-of-sale materials, coordinating promotions and working with agencies, suppliers and category teams to bring our brands to life in venues. You will help plan resources, support budgets, review competitor activity and contribute to trade shows, brand days and new product launches. Building relationships with colleagues across the commercial team will be an important part of the role, alongside contributing ideas that help customers engage their consumers. You will also extract and analyse sales data to assess the success and return on investment of activity, so strong Excel skills, analytical thinking and commercial curiosity are essential.
Off-Trade Customer Marketing
You will support a variety of projects for our grocery, wholesale and convenience customers across the UK, helping develop display units, in-store materials, targeted promotions and digital touchpoints. Working with our internal design studio, you will brief and develop assets for both trade- and consumer-facing media. You could also coordinate gift-with-purchase promotions and competitions, work with agencies, suppliers and category teams, support budgets and contribute to new product launches. Through visits to supermarkets and convenience stores, you will conduct competitor and customer reviews to understand how our brands appear in retail environments and identify opportunities for improvement. You will extract and analyse sales data to assess performance and return on investment, so confidence working with numbers, strong Excel skills and analytical thinking are essential. You will also support day-to-day team coordination, including organising weekly meetings and agendas, taking minutes, raising purchase orders, and arranging samples and couriers.
Trade Marketing
You will support trade marketing activity across a varied portfolio of brands and customers within Pernod Ricard Global Travel Retail (GTR), including European border shops, ferries, diplomatic catalogues, global customer accounts…