ABOUT PLTFRM
PLTFRM is an industry-leading, tech-enabled omnichannel commerce growth partner helping consumer brands win wherever people shop. Through specialized teams and connected capabilities across sales, retail execution, e-commerce, media, analytics and supply chain, all powered by proprietary data and AI, we help emerging and established brands expand distribution, scale smarter and accelerate growth. Our technology turns retail and consumer signals into faster decisions and sharper execution, so our partners can move at the speed of today's shopper.
Founded in 2005, more than 700 PLTFRM employees support over 800 brand partners across digital, mass, club, natural and conventional retail channels, including Amazon, Walmart, Target, Best Buy, Costco, Whole Foods Market, TikTok Shop and other leading retailers and marketplaces. Together, we influence more than $12 billion in annual retail sales across categories ranging from food and wellness to pet, electronics and general merchandise.
Built on authentic relationships, progressive thinking and undeniable execution, PLTFRM is a place for people with an entrepreneurial spirit who are hungry to win and driven to add value. The people who thrive here are team-oriented problem solvers who care deeply about their work, their clients and one another. We give talented people the opportunity to take ownership, build meaningful partnerships and help great brands reach more consumers.
If you set a high bar for yourself and then look for ways to clear it, you'll fit right in. We're looking for ambitious, self-motivated people who want their work to make a visible impact and who are ready to grow as fast as the brands we serve.
ABOUT THE ROLE
We are looking for a Digital Account Manager to own and accelerate digital growth across the Walmart ecosystem. You will build and execute Walmart-specific strategies across digital penetration, 1P and 3P channel strategy, content, advertising, site merchandising, external media, and promotions.
You’ll serve as the digital expert on the account, translating brand and omnichannel goals into actionable digital plans that drive visibility, conversion, and profitable growth. You will partner closely with the Omni Sales Director to ensure digital strategy is fully integrated into the broader Walmart business plan.
WHAT YOU’LL OWN
In this role, you will build and execute the digital strategy in alignment with the overall Walmart omnichannel strategy, including:
Digital penetration and growth plans that identify opportunities to increase Walmart.com contribution and overall account performance.
Build and manage 1P & 3P channel strategies, including assortment, availability, pricing, and Marketplace opportunities
Own content strategy and digital shelf execution, ensuring product detail pages are optimized for discoverability, conversion, and brand consistency
Develop on-site and off-site advertising strategies in partnership with Walmart Connect and internal media teams
Drive site merchandising strategy, identifying opportunities to improve visibility across search, category pages, seasonal moments, and digital placements
Partner with marketing and media teams to activate external traffic driving strategies
Build digital promotional plans aligned to Walmart’s key retail moments, events, and brand priorities
Partner closely with the Omni Sales Director to ensure digital initiatives support the broader Walmart strategy and total omnichannel growth
Key Relationships
You will build and manage relationships across:
Walmart Marketplace
Walmart Connect/MAP
Walmart.com site merchandising and eCommerce teams
Internal advertising and media teams
Cross functional PLTFRM teams across sales, media, content, analytics, and operations
WHAT YOU’LL BRING
3-5+ years of experience in eCommerce, digital account management, retail, media or digital sales, ideally within CPG or consumer brands
Hands-on experience managing Walmart.com, Walmart Marketplace or a comparable…