Be part of an iconic story.
TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana, to create the modern uniform of accessible luxury. The TOMMY HILFIGER brands consist of TOMMY HILFIGER and TOMMY JEANS, complemented by a range of licensed product categories that extend the brand lifestyle across generations, geographies, activities and occasions. Tommy Hilfiger’s global marketing approach and communications strategy taps into culture through the world of F.A.M.E.S.: the people, organizations and ideas boldly driving the future of Fashion, Art, Music, Entertainment and Sport. Major global campaigns, sponsorship platforms, and disruptive activations with world-class athletes, musicians and entertainers bring a constant source of energy and inspiration to the brand. Immerse yourself in TOMMY HILFIGER here! ( YouTube , Instagram , TikTok )
About the Team
The Product Strategy team defines the long-term and seasonal direction of the Tommy Hilfiger global Product organization. We connect consumer, market, commercial and financial insights to the strategic choices that drive sustainable growth, accelerate category performance and strengthen the global product proposition.
Working closely with Global Product Leadership, Merchandising, Planning, Regional Commercial teams, Marketing, Consumer Brand Experience and other cross-functional partners, the team develops multi-season product strategies, seasonal strategic direction and company priorities. The team also provides executive decision support and leads strategic planning, governance and high-impact initiatives that advance the Product organization’s contribution to PVH’s strategy.
About the Role
As Senior Director, Product Strategy, you lead the Product Strategy function and help shape the strategic agenda for the Tommy Hilfiger Product organization. In partnership with the Product Leadership Team, you translate company and brand priorities into a clear multi-season product direction, enabling better strategic choices, accelerated category growth and a stronger global product proposition.
You oversee a diverse portfolio spanning long-term product strategy, category acceleration, seasonal direction and selected company-wide strategic initiatives. As a trusted advisor to the Chief Product Officer and Product Leadership Team, you ensure consumer, commercial, competitive and financial insights are translated into clear priorities, investment recommendations and measurable business outcomes.
Leading through a Director and senior strategy professionals, you integrate portfolio priorities, establish governance and operating rhythms, and ensure the team delivers high-quality, decision-ready work with sustainable organizational impact.
This role reports to the Vice President, Product Strategy & Operations.
Key Responsibilities
Including but not limited to;
Define and evolve the long-term Product Strategy agenda, translating company and brand priorities, consumer insights, market and competitive trends, and commercial opportunities into clear product choices and growth priorities.
Shape the Product organization’s category acceleration agenda, connecting long-term opportunities with seasonal priorities, investment choices and measurable business outcomes.
Lead the strategic direction for seasonal planning, ensuring multi-season ambition is translated into actionable seasonal frameworks, category priorities and decision guardrails.
Integrate priorities, sequencing and resource choices across the Product Strategy portfolio, recommending which work is accelerated, deferred, reduced in scope or stopped; balance long-term strategic value, commercial impact, urgency, dependencies, organizational capability and available capacity, and communicate the implications of those choices clearly.
Own and evolve the Product Strategy operating…