Position Description
Quality Enterprises is looking for a Marketing Manager to join our team. In addition to leading a high-performing marketing team, the Marketing Manager partners with executive leadership to establish long-term marketing objectives while overseeing proposal development, corporate communications, digital content development, marketing needs for employee engagement initiatives, and company branding. The role serves as a strategic advisor to senior leadership and ensures the company’s marketing efforts align with its business development and operational goals. The Marketing Manager must be able to influence and collaborate effectively with cross-functional teams and manage workflows across multiple states within a distributed work environment.
Position Requirements
Essential Responsibilities:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodation may be made to enable qualified individuals with disabilities to perform the essential functions. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Duties and responsibilities may change at any time with or without notice.
Proposal and Pursuit Management
Direct all marketing support for the Company’s public and private project pursuits.
Work with the Vice President to analyze competitors' positioning and recommend marketing strategies to improve win rates.
Oversee the preparation of proposals, presentations, design-builds, and other competitive procurement opportunities.
Assist the Vice President with the oversight of the entire proposal lifecycle, from opportunity evaluation through final submission.
Assist the Vice President with the development of proposal schedules, compliance matrices, assignments, and production timelines to ensure timely and accurate submissions.
Assist Project Managers with the facilitation of kickoff meetings by overseeing the efforts of the Marketing Team as they relate to these important meetings.
Ensure proposals clearly communicate the company's qualifications, technical expertise, value proposition, and differentiators.
Assist the Senior Proposal Writer with the content development and design of proposals, as needed, to keep proposal development on schedule.
Ensure all proposal materials comply with applicable public procurement regulations, client submission requirements, and confidentiality standards.
Thoroughly review proposal prior to submission to ensure accurate, well-designed content with consistent company branding.
Coordinate with Estimating and Operations to ensure proposal content accurately reflects project approach, schedule, and technical methodology.
Conduct quality assurance and quality control reviews to ensure compliance, consistency, and professional presentation.
Oversee the maintenance of the Company’s marketing content library including resumes, project profiles, and boilerplate materials.
Content Development and Communications Management
Develop public relations strategies to enhance company visibility within the communities served.
Manage media relations and corporate announcements.
Coordinate press releases, project announcements, award submissions, and industry publications.
Serve as a key communications advisor during crisis management situations.
Manage the company website and digital marketing initiatives, including SEO, and social media.
Oversee digital analytics reporting, including website traffic, social media engagement, and content performance metrics.
Oversee all content development including project profiles, resumes, video and photo content, graphic design, and presentations.
Oversee the creation of all marketing materials for Quality Enterprises and her sister entities, Earth View and QE Concrete.
Work with the Marketing Team in a hands-on way by assisting with the development of creative content to ensure that departmental…