Rakuten International is a division of Rakuten Group, Inc., a Japanese global technology leader in services that empower individuals, communities, businesses and society. Headquartered in San Mateo, California with more than 3,000 employees worldwide, the Rakuten International businesses include market leaders in e-commerce, digital marketing, advertising, communications and entertainment. We create products and services that provide exceptional value by aligning members and the businesses that want to engage them in a shared community.
Rakuten Advertising delivers performance-driven, brand-driven, and people-driven ad solutions that help the world’s top brands connect with unique, highly engaged audiences – from first impression to final sale. Backed by industry-leading technology, global media properties, and the largest, high-quality partner network, Rakuten Advertising taps into decades of data and experience to develop the strategies and ad experiences that will drive engagement, sales, loyalty, and beyond. A leader in the industry since its beginnings, Rakuten Advertising is a division of Rakuten Group, Inc. (4755: TOKYO), one of the world’s leading internet service companies. The company is headquartered in San Mateo, California, with offices throughout EMEA, APAC, LATAM, and North America. Learn more at RakutenAdvertising.com.
Job Description:
Position may be hired in most US states, either in-office hybrid or remote.
Rakuten International is a division of Rakuten Group, Inc., a Japanese global technology leader in services that empower individuals, communities, businesses and society. Headquartered in San Mateo, California with more than 4,000 employees worldwide, the Rakuten International business portfolio includes market leaders in e-commerce, digital marketing, advertising, communications and entertainment. We create products and services that provide exceptional value by aligning members and the businesses that want to engage them in a shared community.
Rakuten Advertising provides advertising technology and consumer insights to the world’s leading brands and retailers. Working with agencies and brands around the world, Rakuten Advertising unites technology, client strategy and consumer insights to deliver advertising experiences that drive increased brand awareness and
marketing performance. With access to Rakuten’s diverse media properties and audiences, combined with an award-winning performance network and proprietary consumer research, Rakuten Advertising creates the right conditions to reach new customers and sustain long-lasting loyalty.
Job Summary:
Rakuten Advertising is seeking a subject matter expert (SME) to lead our strategic expansion into retail media partnerships (e.g., Amazon, Best Buy, etc.) through Impact.com’s Seller product. As this is a new role and offering, you will be the primary architect of our service offering for brands selling on third-party retailers, leveraging Impact.com’s partnership technology. This is a high-impact, dual-purpose role: you will act as a strategic consultant to our existing client base and our account teams supporting them, and a SME for our Sales team, helping them win new business by demonstrating how we bridge the gap between retail marketplaces and affiliate marketing. As we grow our Retail Media business within Rakuten Advertising, this role will be expected to forecast and deliver against revenue growth targets and, when appropriate, hire and develop a team to support this.
Key Responsibilities:
1. Develop and Own Service Strategy:
Develop and scale a standardized service framework for managing programs across various retail ecosystems (Amazon, Best Buy, etc.).
Work closely with impact.com’s product teams to stay ahead of new retailer integrations, providing feedback from Rakuten Advertising’s perspective to influence their roadmap.
Build close working relationship with the Impact.com team, to become their partner of choice for providing Retail…