Sambla Group is a fintech company with a clear goal – to be your trusted financial partner. We’ve grown into one of the fastest-growing fintech companies, bridging the gap between borrowers and lenders, thanks to the 500+ amazing people who work here. In the summer of 2026, we were granted authorisation as a credit market company, marking an important milestone in our continued journey to expand into own lending and opening an exciting new chapter for Sambla Group.
About the role
As Director of Analytics, you lead analytics within the Commercial organisation and play a central role in turning data into better decisions. Your work sits close to the business and focuses on the areas that drive growth: pricing, conversion, customer acquisition, revenue development and commercial performance.
This is not a reporting role. You are expected to shape the commercial agenda together with senior stakeholders, challenge assumptions, identify opportunities and translate complex analysis into clear recommendations that the business can act on. You own the KPIs, forecasting and reporting that the Commercial organisation runs on, and you make sure there is one trusted version of the truth.
You also lead and develop a team of analysts, setting clear priorities and building a culture of curiosity, ownership and impact. Beyond your direct team, you act as the connecting force for analysts across the company through dotted-line relationships, making sure we work as one analytics community rather than in silos.
A key part of the role is raising the analytical standard across Sambla Group. You establish shared definitions, methods, tooling and ways of working, and you partner closely with Data Engineering, Data Science and Tech to make sure the Commercial organisation has reliable, governed and highly available data to work from.
The role is based at our headquarters at Tulegatan 4 in Stockholm, reporting to the Chief Commercial Officer.
Your responsibilities
Lead commercial analytics: turning data into decisions across pricing, conversion, customer acquisition and revenue growth.
Manage and develop the team: setting priorities, coaching direct reports and building a culture focused on curiosity, ownership and measurable impact.
Act as a trusted advisor to commercial leadership: shaping strategy, challenging assumptions and helping the business make better decisions.
Own KPIs, forecasting and reporting: making sure the business has clear definitions, reliable reporting and one trusted version of the truth.
Identify revenue opportunities: finding, quantifying and prioritising new growth opportunities and translating analysis into clear recommendations.
Build the analytics community: connecting analysts across the company through dotted-line relationships and creating alignment across Marketing, Finance, Product and Commercial.
Set company-wide analytics standards: establishing shared definitions, methods, best practices, tooling and quality standards for insight.
Bridge Commercial and Data Platform: partnering closely with Data Engineering, Data Science and Tech to define data architecture requirements and improve data reliability, governance and availability.
Manage the analytics budget: making strategic decisions around team scaling, external vendors and BI or analytics tooling.
Establish an Analytics Center of Excellence: creating the structure, forums and shared repositories needed to standardise methodologies and raise the analytical bar across the company.
Where the role goes from there
This is a role for someone who wants to build a high-impact analytics function close to the commercial core of the business. As Sambla Group continues to grow and expand, the role will become increasingly important in shaping how we use data to steer the company, identify growth opportunities and make better strategic decisions. Over time, the role has the potential to broaden further across markets, business lines and company-wide analytical governance, with…