The Product Manager is accountable for the success of their product portfolio from conception to launch to commercialization, driving growth, and maintaining our competitive edge in the market. The PM has the mandate to take data-driven decisions relevant for their product portfolio from cradle to grave as its strongest expert and advocate. The PM must ensure ongoing commercial competitiveness and business success of their product portfolio by addressing customer needs through consolidation, integration, prioritization of customer voices & future trends, developing and executing a comprehensive portfolio strategy whilst driving its continuous improvement. This is a strategic customer-facing role who interacts on eye level with key customers and stakeholders.
Main Responsibilities & Tasks:
Articulate, communicate and execute product vision, strategy, and roadmap in alignment with company goals and business priorities, constantly applying feedback to deliver on key expectations
Influence the decision-making process for all product-related decisions, proactively anticipating and addressing critical issues
Embrace change and drive organizational agility by adapting to evolving market dynamics, customer needs, and competitive pressures
Leverage intel on customer workflows & applications, market research, competitive landscape, industry trends and emerging technologies, validate such intel with first-hand interactions with key customers to identify unmet needs and market opportunities
Derive from customer needs & markets trends sound business cases to drive critical decisions and align key stakeholders around them, also validating important reviews with them whenever appropriate
Champion own product portfolio both internally and externally, interacting with key customers and acting upon their feedback, building relationships with KOLs in the most appropriate forums to enhance Sartorius' reputation and credibility
Guide product from concept to market, leading cross-functional teams and ensuring it meets customer needs and achieves business objectives
Lead product development to prioritize and develop new product offerings for product portfolio without direct authority, balancing multiple priorities to meet requirements and deadlines between short-term urgencies and long-term market evolution. Provide deep understanding of the product and essential requirements for the connectivity required to integrate into relevant unit operations within the workflow. In case of complex customers' questions from the sales team the PM cannot personally answer, act as entry point for PD to provide technical clarification.
Develop value propositions, unique selling points and price positioning for product portfolio, and ensure that they are properly communicated to the market
Guide Operations on expected volumes and set margin expectations for product portfolio, provide guidance on vision of market, forecasted evolution of customer base including need for regionalization, give input on competitors' operational performance as market benchmark. Ensure key info on exceptions to product's normal trend (e.g. accelerated marketing campaign, sales push initiative, product phasing out, a sizable order not yet in the pipeline, in general anything that cannot be inferred by Ops from the past) are timely channeled to Ops.
Leverage own deep understanding of the technology behind the product and of its applications to develop solutions, adapting them to changing circumstances based on customer needs and market dynamics in order to maintain a competitive advantage
Manage product lifecycle from cradle to grave, closely monitoring product performance, leveraging customers' feedback and data to identify areas for improvement and optimization in each stage
Qualification & Skills:
Master's degree in Business, Marketing, Engineering, Life Science or a related field
Seasoned professional, minimum 8 years of professional experience in Life Science, of which at least 2 years…