At SiteMinder, we believe our success comes from our people. We build diverse, inclusive teams where different voices, backgrounds and perspectives are valued. Our differences drive innovation for our customers, and our people bring the ideas, expertise and energy that help us keep moving forward. We’re better together.
What We Do...
Right now, somewhere in the world, a hotel is taking a booking or increasing their revenue through technology you could help build. SiteMinder is the world’s leading hotel commerce platform. For more than 20 years, we’ve helped hotels attract guests, maximise revenue, forecast demand and perform at their best. Today, our platform supports 56,000+ hotels in 150+ countries, connects to 3,000+ partners and powers more than 140m reservations and AU$85 billion+ in hotel revenue each year.
That’s the kind of impact your work can have here. You’ll solve meaningful challenges with AI, simplify complexity and build solutions that help hotels perform. Supported by clear purpose, a strong platform and teams who care about what they’re building, you’ll have the opportunity to shape the future of an industry that never stands still.
About the GTM Technology Director role…
The GTM Technology Director leads the strategy, governance and evolution of SiteMinder’s Go-to-Market technology ecosystem. The role enables commercial teams to execute effectively across the SaaS lead-to-revenue lifecycle—from demand generation, campaigns, lead capture and qualification through pipeline, forecasting, sales execution, close, onboarding, renewal and expansion.
The Director is accountable for making AI a practical, responsible part of that operating model: setting the GTM AI roadmap, prioritising opportunities with commercial leaders, partnering across Data, AI, Product & Engineering to deliver them, and ensuring solutions are adopted and produce measurable commercial value. The Director leads the GTM Technology team and works closely with the Director, Customer Technology where customer journeys, data, platforms or integrations overlap.
What you’ll do…
- Partner with GTM to create the strategy and roadmap for SiteMinder’s go-to-market (GTM) technology, spanning Salesforce, marketing automation, sales engagement, AI, integrations, forecasting and revenue intelligence.
- Partner with Sales, Marketing, Marketing Communications, Revenue Operations, Growth and Partnerships to turn commercial priorities into clear initiatives, business cases and delivery plans.
- Shape and prioritise the GTM AI portfolio, taking use cases from discovery through launch, adoption and value measurement across the lead-to-revenue lifecycle.
- Work with Data, AI & Data Transformation, Product & Engineering, Security and business teams to enable trusted GTM data and ensure AI capabilities are responsibly governed, tested, monitored and improved.
- Lead end-to-end delivery of GTM initiatives, coordinating teams and partners through design, build, testing, release and ongoing support while balancing strategic improvements with business-as-usual needs.
- Improve productivity, pipeline effectiveness, conversion, data quality, forecasting and customer lifecycle orchestration through technology, automation and AI.
- Drive adoption with practical communications, training and support; establish clear governance, ownership, prioritisation and support processes for platforms and AI-enabled capabilities.
- Manage vendors, budgets, licensing and investment value, and build a high-performing GTM Technology team across strategy, delivery, engineering, Salesforce, quality and enablement.
What you have…
- Vast experience across GTM technology, Revenue Operations, Commercial Technology, Salesforce, Sales or Marketing Operations, business systems, or a related field, including extensive experience in senior leadership.
- A track record of setting and delivering technology strategy in a high-growth, enterprise, or B2B SaaS environment, with strong hands-on expertise in CRM…