Build a great career with SOCRadar
SOCRadar is well positioned for continued success with a focus on innovation, global expansion, and feature-rich multifunctionality. Our mission is to enable the organizations to get proactive against evolving cyber threats. Enterprises around the world are increasingly selecting SOCRadar to get proactive security by understanding their attack surface and gaining automation-enabled visibility into surface, deep, and dark web. SOCRadar users leverage our expertise and investment in scalable, innovative Extended Threat Intelligence (XTI) solution to protect their most valuable assets: brand reputation, employees, customers and overall business operations.
What will the SEO & Growth Marketing Specialist do?
We are looking for an AI-Driven SEO & Growth Marketing Specialist to take ownership of our organic growth initiatives, with a strong focus on SEO, emerging AI Search channels and Paid Acquisitions.
This is a hands-on role combining SEO, AI Search, analytics, paid acquisition, and growth experimentation. SEO and AI Search will be the primary focus, while paid acquisition and growth experiments will be secondary areas of responsibility.
We are building an AI-first and automation-first marketing operating model. We expect this person to actively identify opportunities to reduce repetitive manual work through AI, recurring tasks, and automated workflows while maintaining human validation, judgment, and ownership of outcomes.
This is not an AI Engineering role. Strong marketing and SEO fundamentals come first.
What You'll Own
SEO, Organic & AI Search
Own and continuously improve SEO, organic visibility, and AI Search performance across priority products, solutions, and commercial/money keywords.
Identify, prioritize, and drive resolution of technical and on-page SEO opportunities, including crawling, indexing, site architecture, internal linking, schema, content structure, and performance.
Audit and optimize our existing content inventory, making data-driven decisions on refreshing, consolidating, pruning, redirecting, or expanding content.
Monitor and improve brand and content visibility across AI-powered search and answer engines such as ChatGPT, Gemini, and Perplexity, including citations, referral traffic, and resulting conversions.
Work closely with Technical Content, Product Marketing, and Development teams to turn SEO and AI Search insights into prioritized, actionable improvements.
Monitor backlink/referring-domain quality, emerging search trends, and changes across traditional and AI-driven search to identify new growth opportunities.
Analytics & Measurement
Use GA4, Google Search Console, GTM, SEO platforms, and other data sources to evaluate performance and identify opportunities.
Configure and validate events, conversions, and tracking when required.
Connect marketing activities to Traffic → Lead → MQL → SQL → Opportunity → Customer, using HubSpot and other available data to evaluate lead quality and business impact.
Turn data into insights, priorities, and actions, rather than reporting alone.
Paid Acquisition & Growth Experiments
Support and optimize paid acquisition activities, primarily across Google Ads and LinkedIn Ads, while testing channels such as Reddit, X, YouTube, or others when relevant.
Evaluate performance based on lead quality and conversions, not only clicks or top-of-funnel leads.
Run and evaluate A/B tests and growth experiments based on clear hypotheses and measurable outcomes.
How We Work:
AI-First & Automation-FirstAI is not only a content-generation tool for this role. We want to progressively automate repetitive activities such as SEO monitoring, competitor analysis, keyword tracking, anomaly detection, reporting, and performance analysis.
You will be expected to:
Identify recurring marketing activities that can be automated or augmented with AI.
Design, configure, or help define recurring AI tasks and workflows for analysis, monitoring, and decision…