Our Story
Launched in 2015, S ol de J aneiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. S ol de J aneiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances.
Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME1 00’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace . These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.
What You’ll Do
The Associate Director, Americas Retail Experience & VM will lead the regional execution of brand experiences that translate global creative direction into immersive, locally relevant environments. This role is responsible for building and maintaining a cohesive VM ecosystem across all retail touchpoints. From permanent VM to campaign activations to tentpole cultural moments, this position requires exceptional design expertise, operational rigor, and a sharp instinct for protecting brand integrity while adapting for market realities.
This is a hands-on leadership role. You’ll partner closely with Global Retail Experience, Americas business partners, Project Management, and External Vendors to ensure every execution upholds the highest design standards. You’ll also manage and develop a team, building creative confidence and strategic thinking across the group. The right person brings both a strong design eye and a systems mindset: the ability to see how individual touchpoints connect into a larger, scalable brand experience.
What You’ll Be Working On
3D VM Ecosystem and Brand Standards
· Build and maintain a scalable VM ecosystem across all Americas retail touchpoints, ensuring consistency, quality, and alignment with global creative direction and levels of investment.
· Protect brand equity across all physical executions, serving as the regional steward of design standards and visual integrity.
· Translate global toolkits and campaign assets into high-impact regional executions, adapting as needed for local materials, vendor capabilities, and market-specific relevance without compromising creative intent.
· Partner closely with Global Retail Experience & VM to ensure regional work upholds creative direction, and feed insights from in-market activations back to inform global toolkit development.
2D Artwork Development and Quality Control
· Lead regional 2D artwork development, adapting global assets for Americas-specific formats, dimensions, and production requirements.
· Own the quality control process for all 2D deliverables, ensuring accuracy in messaging hierarchy, asset placement, color fidelity, and print-readiness before production release.
· Manage the artwork adaption pipeline across campaigns and permanent VM, maintaining efficiency and on-time delivery without sacrificing quality standards.
Design and Execution
· Lead design and development of branded spaces across retail activations, pop-ups, and key consumer moments, from concept through on-site execution.
· Bring expertise in design feasibility and production efficiency to inform value engineering decisions, balancing creative ambition with operational realities and budget discipline, in partnership with Procurement and Marketing.
· Mange fabrication, logistics, and installation in partnership with Americas business partners and vendors, ensuring high-quality delivery on time and within budget.
· Troubleshoot creative and technical challenges in real time, maintaining executional excellence under pressure.
Scaling and Innovation
· Lead pilot and…