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JOB TITLE: Marketing Manager, exempt
REPORTING TO: Market CEO
LOCATION: Milwaukee, WI
JOB SUMMARY/ RESPONSIBILITIES:
The Marketing Manager will be responsible for ensuring marketing projects are well organized, communicated, and executed on time and within established budgets. This role requires strong project management skills, excellent communication skills, and the capacity to coordinate multiple projects and stakeholders while ensuring all marketing communications align with the MOMA brand, strategic objectives, and patient-focused mission.
Primary Responsibilities:
Internal Marketing Project Management
Coordinate and manage internal marketing projects from initial planning through completion.
Coordinate the execution of sponsorships, promotions, events, and other initiatives designed to support practice growth and patient engagement.
Develop project timelines, establish priorities, track milestones, and ensure deliverables are completed on schedule.
Collaborate with internal departments, leadership, and other stakeholders to identify internal marketing needs and coordinate project requirements.
Facilitate communication among stakeholders to ensure alignment on project objectives, responsibilities, and deadlines.
Manage the development and implementation of internal marketing materials, campaigns, and initiatives.
Monitor project progress, identify potential delays or challenges, and proactively develop solutions.
Maintain organized project documentation, timelines, status reports, and other tracking tools.
Marketing Agency Coordination and Project Management
Serve as the primary liaison and project manager for marketing communications projects managed by the practice’s external marketing agency.
Coordinate project requests, establish priorities, and communicate objectives and expectations to the agency.
Coordinate internal feedback and facilitate approvals to ensure deliverables are completed accurately and on time.
Work collaboratively with the agency to manage the development and execution of marketing communications, including advertising, digital marketing, website content, social media, collateral, and other promotional materials, as applicable.
Consolidate feedback from internal stakeholders and communicate clear, actionable revisions to the agency.
Monitor agency deliverables and project status, communicate changes in priorities, and escalate issues as needed.
Ensure marketing communications are consistent, accurate, and appropriate for a healthcare environment, working with the appropriate internal stakeholders to address regulatory, privacy, and compliance considerations.
EDUCATION/QUALIFICATION REQUIREMENTS:
Bachelor’s degree in marketing, communications, business, or a related field preferred.
Three to five years of experience in marketing, marketing project management, communications, or a related role preferred.
Experience coordinating projects with an external marketing agency, creative agency, or other third-party marketing partner is highly desirable.
Demonstrated ability to manage…