As a Technical Sales Specialist (Nutrition) in China, you are part of our APAC Application & Technical Services Team.
This role takes charge of full-cycle technical service, formula development support, technical optimization, and commercialization application of functional foods of nutritional products.
It requires in-depth expertise in the core characteristics and application properties of the T&L product portfolio, and in fortified gummies, nutritional oral liquids, probiotic powders, and meal replacement powders.
The position is critical to comprehensively integrate downstream customer demands, market trends, food regulatory requirements, and production feasibility into daily technical service practices, continuously providing innovative, cost-effective, and compliant technical solutions, and driving product differentiation, technical iteration, and sustained market competitiveness for the company’s nutrition category business.
About You
We’re looking to recruit a Technical Sales Specialist (Nutrition) in China, reporting to the Snr Technical Sales Manager (Nutrition & Distribution) based in Shanghai.
About Us
At Tate & Lyle, our purpose is simple: Transforming Lives Through the Science of Food. With more than 165 years of ingredient innovation, we partner with leading food and beverage brands to create healthier, tastier and more sustainable products enjoyed by millions of people every day. Combining expertise in sweetening, mouthfeel and fortification, we help customers win on taste, nutrition and performance while making a positive impact on society and the planet. With approximately 5,000 colleagues across 75 locations in 38 countries, we're united by a shared commitment to innovation, collaboration and growth. Read on to learn how this opportunity can contribute to our purpose while helping shape the future of food.
What You’ll Be Doing
Nutritional Product Technical Service & Support
Conduct in-depth professional application research on the physical, chemical, functional, and application characteristics of nutritional products, focusing on fortified gummies, nutritional oral liquids, probiotic powders, and meal replacement powders.
Provide comprehensive technical support and ingredient application solutions for B2B customers.
Conduct ongoing customer technical troubleshooting, quickly identify and resolve product application problems, formula adaptation issues, and process bottlenecks (e.g., gummy syneresis, melting, taste-masking, active ingredient degradation, etc.).
Dig out and summarize the core value proposition of our nutritional products, including functional advantages, application differentiation, and efficacy characteristics, to support sales promotion and customer project landing.
Market Demand-oriented Technical Solution Development
Continuously track global and Greater China functional food market trends, end-customer demands and competitor product dynamics, covering beverages, dairy, bakery, meal replacement and health food applications.
Continuously track global functional food market trends, end-customer demands, and competitor product dynamics, covering confectionery, beverages, dairy, bakery, and health food applications.
Convert market pain points and personalized customer requirements into clear technical directions and feasible product application plans.
Carry out customized formula development support and technical iteration to launch differentiated nutritional products.
End-customer Production Process Optimization & Industrialization Promotion
Follow up bench tests, pilot trials, and mass production verification, and solve technical and process bottlenecks during industrial transformation.
Project Management & Technical Documentation Management
Manage end-to-end technical service projects, including project initiation, scheme formulation, progress tracking, phased review, and result delivery.
Standardize and archive technical data, test reports, formula parameters, process documents, and…