Job Description Summary
As a Marketing Specialist working for Taylor Morrison you will be working with the Area Marketing Director ensuring that the customers’ needs are met whilst maximizing the profits of the company. You will assist in coordination and execution of all corporate marketing activities in an efficient and effective manner by providing creative, analytical, organizational, and coordination support.
Job Details
We trust that as a Marketing Specialist you will: (responsibilities)
Assist with any and all tasks as assigned to provide support to implement all marketing programs
Manage all website information with all site sources including, but not limited to, static and interactive floor plans, interactive site maps, pricing, community information, directions, photo galleries and other data as well as coordinate monthly web audits
Assist Marketing Manager with coordination of all digital and social media initiatives
Manage the schedule and execution of Emails/E-blasts and work with Marketing Manager to track success of programs
Assist with the production, planning and staffing of special projects and events
Assist Sales team with marketing requests and troubleshooting
Administer collateral as needed and maintain all collateral supplies including but not limited to floor plans and interactive site maps
Coordinate the setup of new sales offices, the interactive sales office (ISO) and model home experience items
Assist with the production, planning and staffing of events, Grand Openings, etc.
Responsible for ordering, coordinating, and installation of model exterior signage, entrance signage, and off-site signage
Provide required information to the Marketing Manager for development of marketing programs, collateral, etc.
Schedule, gather, organize and maintain visual assets (model and community photography, virtual tours, matterport tours, floor plan and community videos, etc.)
Present Marketing Manager with regular traffic, web analytic and other reports
Communicate all marketing initiatives to sales & marketing management as well as the sales team
Maintain and organize project files, budgets, spreadsheets and other project resources as required
You are willing to perform other duties as assigned
What you will need: (competencies, behaviors & attributes)
Creative/Innovative
Critical Thinking
Detail Oriented
Passion
Persistence
Sense of Urgency
About you:
Bachelor’s degree in Marketing, Communications, or other related field or 3-4 years of marketing experience
You are proficient in all Microsoft Office Applications as well as have savvy computer skills with Photoshop experience as a plus
You are a strong in communication skills both oral and written as well as strong in organization skills
You are customer service oriented and believe customer is number one priority
You understand the need to be flexible and prioritize tasks in order to meet deadlines
FLSA Status: Exempt
This position is considered an exempt position for purposes of wage-hour law, which means that you will not be required to keep a time record and will not be eligible for overtime pay.
Will have responsibilities such as:
Office or non-manual work, which is directly related to management or general business operations
Act as a primary component of which involves the exercise of independent judgment and discretion about matters of significance
Essential Functions:
Successful job applicants will be able to perform these functions. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions.
Report to Division/Corporate Office/Community daily and adhere to schedule
Ability to access, input, and retrieve information from a computer and/or electronic device
Ability to have face to face conversations with customers, co-workers and higher level manager
Ability to sit or stand for long periods of time and move around work environment as needed
Ability to operate a motor vehicle if applicable
Comply with…